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Kevin Liles-Led 300 Entertainment Sells To Warner Music For A Whopping $400M

Kevin Liles continues to make money moves in the music industry. In a recent press release, it was revealed that the independent label 300 Entertainment — which Liles heads up — has just been sold to Warner Music Group in a deal that’s reportedly worth $400 million. As part of the deal, Kevin Liles will be appointed Chairman & CEO across 300 and Elektra Music Group. And while the day-to-day operations of Elektra — which distributes Fueled By Ramen, Roadrunner Records, Low Country Sound, DTA Records, and Public Consumption — will continue to be run by Co-Presidents Mike Easterlin and Gregg Nadel. “At 300, we’re all about freedom – the freedom to create, the freedom to be intrapreneurs and entrepreneurs, the freedom to make music that changes the world,” he said in a statement provided in the press release. “Independence is in our DNA and the team at Warner is like family, which makes this a natural evolution for us to do bigger family business. It’s the perfect home for 300 artists...

How Indie Creative Agency Bask Expanded Services To Work With 300 Entertainment, Roc Nation And More

True creativity never dies, it simply pivots in the face of adversity. When the pandemic first hit last year, creative companies like Bask were forced to get innovative with its services, but the payoff proved to be invaluable to its future. Back in 2016, the independent creative agency was focused on providing full-on experiences for its party promotion services in New York. But once quarantine shut things down for in-person events, Bask made a choice to expand its creative tools into the world of digital marketing. According to founder James “Doogz” McDonald, he originally launched the agency as a means to provide an inclusive place for Black and people of color to bask and thrive freely, hence what inspired the company name. McDonald — who attended The College at Brockport, State University of New York as a broadcast journalism and sports management major — created Bask with a goal to shift the event space and, most recently, offer a new approach to digital marketing. “I figured...

Njera Perkins

May 10, 2021