Olivia Miles has signed with adidas Basketball, capping a rookie season that has turned the Minnesota Lynx guard into one of the most marketable young players in the WNBA.

The deal was announced Sept. 28, shortly after Miles was named WNBA Rookie of the Year. The No. 2 overall pick out of TCU finished in the top 10 in points and assists per game, started in the All-Star Game and helped the Lynx post the league’s best record. She joins an adidas women’s basketball roster that includes Kelsey Plum, Kahleah Copper and Chelsea Gray.

“I’ve watched this brand commit to women’s basketball in a way that felt real,” Miles said.

She has already worn the brand this season. Miles was one of the first players in the adidas Crazy Energy and will wear the Anthony Edwards 3 in the playoffs. Candace Parker, now president of adidas Women’s Basketball, called her “a rare talent.”

 

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The latest in a busy year of deals

The adidas deal is Miles’ second partnership announcement in less than a week. Geico announced a partnership with her on Sept. 23.

Earlier in the season, she turned her signature goggles into a product line. Her “Trust Your Vision” collection with GlassesUSA.com both everyday frames and the prescription sports goggles she wears in games.

Her Unrivaled ties go back to college. Miles was part of the league’s Future is Unrivaled NIL class in 2025. In April, days before the draft, she signed a multi-year contract that made her the first rookie on the league’s 2027 roster.

She’ll play in Unrivaled this winter. adidas became the league’s exclusive uniform and apparel partner earlier this month.