22 Black-Owned Brands to Support on Amazon Prime Day and Beyond
Photo Credit: Getty Images

22 Black-Owned Brands to Support on Amazon Prime Day and Beyond

Today is the last day to grab those Prime Day deals.

Amazon Prime Day is all about getting the best online deals and discounts from the global marketplace, but this year the two-day holiday is all about supporting Black-owned businesses that set up shop on the platform.

For the last five years, Amazon has observed this time of year by reserving featured deals for select brands on its website. With many small businesses still struggling to get by in the wake of the coronavirus pandemic, it’s important to show our financial support so these brands can continue to help our communities.

As part of its own initiative, Amazon has highlighted its pledge to support Black-owned businesses by sharing a message on a landing page via its website.

“Amazon is celebrating and sharing the stories of Black business owners, founders, and makers in our store to help customers discover new brands and shop from Black-owned businesses.”

From indie beauty brands to small tech brands, Amazon offers customers plenty of ways to support these Black-owned businesses, even beyond Amazon Prime Day.

Check out this comprehensive list of Black-owned brands available to shop with on Amazon below:

Mented Cosmetics

Live by Being

Minimo Skin Essentials

PiperWai Natural Deodorant

Darlyng & Co

The Honey Pot

View this post on Instagram

??Let's??talk ??about??periods!?? Anyone else get more stressed when it's their time of the month? ??‍♀️ With your hormone levels changing, cramps taking over your days or pimples appearing, what feels like, overnight – it's even more important to give yourself a little TLC. ?? We've teamed up with our friends at @skyniceland to bring you PMSing self-care tips – check out our stories to learn more and find a special offer for our fans! We're also offering a GIVEAWAY! You can win $180 worth of our best-sellers in this photo. How to enter:⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨Follow @thehoneypotco & @skyniceland ✨Tag a friend who might need some PMS self care this month ✨BONUS: Check out our story & reply to our questions! A winner from each brand's page will be selected at random on Friday, October 9th. (open to US residents only). This contest is in no way sponsored, endorsed, or administered by, or associated with Instagram.

A post shared by The Honey Pot Company (@thehoneypotco) on

Bask & Bloom

16J Organics

Buttah Skin

Miss Jessie’s

View this post on Instagram

?TWO-DAY FLASH SALE: OCTOBER 13 & 14, 2020. Get 40% off select products. Products include: Curly Pudding 8oz, Curly Buttercreme 8oz, Co-wash, Creme de la creme, Rapid Recovery 8oz, Baby Buttercreme 8oz, Multicultural Clear, Hold Me Down, Gloss So Good, Grow Strong Mafura, Super Sweetback 8oz. Promo code: FLASH40 No refunds, returns, or exchanges on discounted products. The 40% discount can only be applied to full-size products. All promotional products are final sales. NOTE: Due to COVID-19, orders are taking a little longer to process and some shipments may be delayed. Please know that our team is working as quickly–and safely–as possible to fulfill orders. Once you place your order, you can expect your package to arrive within 5-10 business days. Thanks for understanding.

A post shared by Miss Jessie's (@miss_jessies) on


The Cut Buddy

Nubian Skin

Blended Designs

Cee Cee’s Closet NYC®️

Grace Eleyae


BLK & Bold

Iya Foods


House of Marley


Read Comments