Beyoncé’s Cécred is looking to make an impact outside of just the haircare industry. As previously shared by AFROTECH™, the technology-backed company launched in February 2024. Testing was a big proponent in bringing the haircare line that’s “validated by science” to life. “Every hair texture deserves testing, research and development,” Beyoncé told Essence for its March/April 2024 cover story. “Black women in general are the last to be included in testing. We are often prescribed things based on studies we were not included in. It’s bigger than me, or hair. Now we have created something that celebrates healthy hair for all women, including us. I’m always honored to invest in us.” Within the same month of Cécred’s launch, BeyGood, Beyoncé’s public charity foundation, announced its Cécred x BeyGood Fund. According to its website, the annual $500,000 fund was created to give back to professional hairstylists for the impactful work they bring to their respective communities. “Fostering...

Sony Pictures Entertainment has officially announced its next EVP, Chief Communications Officer, and the move is a major one… a historic feat, if you will. According to a press release shared with AFROTECH™, Tahra Grant will serve in the position, succeeding Robert Lawson who will relocate to the company’s headquarters in Tokyo, Japan as SVP of Corporate Communications for the entire Sony Group. Not only is Grant the first Black woman to be named Chief Comms Officer at a major Hollywood studio, she is also the only Black woman to hold the position at a major studio among the stars. Since joining the studio in 2016, Grant has “streamlined and sharpened corp comm ops, handling crisis and issues with def skills during Covid and the double strikes, before and after,” per the report. Within a year with the company, she was promoted to SVP of Media Relations and her expertise in the industry continues to expand. She has also worked on several Sony blockbusters, which include Little Women,...

Tiger Woods’ reported payout from the PGA Tour has been revealed. As previously shared by AFROTECH™, the PGA Tour announced its $1.5 billion investment from Strategic Sports Group (SSG), which was launched to allow almost 200 PGA Tour members to become “equity holders” in PGA Tour Enterprises. The grants from the new enterprise hinge on career accomplishments, future participation and services, and PGA Tour membership status. “It was incredibly important for us to create opportunities for the players of today and in the future to be more invested in their organization, both financially and strategically,” Woods and fellow board members Patrick Cantlay, Peter Malnati, Adam Scott, Webb Simpson, and Jordan Spieth shared in a joint statement. “ This not only further strengthens the Tour from a business perspective, but it also encourages the players to be fully invested in continuing to deliver–and further enhance–the best in golf to our fans.” Moreover, d uring a conference call with...

Ashley M. Fox has had dreams of working on Wall Street since she first decided to attend Howard University. Little did she know that this vision would soon propel her into entrepreneurship. After conquering what some would deem the inevitable, Fox not only became the first person in her family to attend and graduate college, but she also landed her dream career of working with one of the largest banks in the world. Still, there was a desire for more. “After about eight months at my job, I felt like I didn’t have the desire to be the best person on Wall Street, I wanted to be like the client,” Fox told A FROTECH™. “I realized that no matter how long I stayed in my Wall Street job, yes, I was making perfect money, but our clients had at least $25 million or more and I felt like I deserved to be on the other end of the table.”   View this post on Instagram   A post shared by Ashley M. Fox (@_ashleymfox) Fox built that table for herself and those who look like her through Empify. “The...

Kevin Hart is laughing all the way to the bank. The comedian, actor, and entrepreneur scaled his presence in Hollywood, launching multi-platform media company, HARTBEAT in 2022. As AFROTECH™ previously reported, its launch was supported by a $100 million raise from Abry Partners to support content creation, hiring new teams, and the expansion of existing brands and franchises. HARTBEAT went on to debut 23 projects in TV, film, digital and audio in 2023, Variety mentions. Additionally, it has secured strategic partnerships with NBCUniversal, SiriusXM, Sundance Institute, P&G, Walmart, Chase, Draft Kings and even Netflix, releasing “Lift” on the streaming platform on January 12, 2024. His collaborations have proven to be a wise business move for HARTBEAT. According to Boardroom, it is now valued at $650 million. Reflecting on the feat during an interview on “60 Minutes” Hart explained, “I’m no longer just a comedian. I’m an investment. I’m a student. I’m a partner looking for...

If one were to walk down the hair care aisle of any major big box store, there is a high chance Shea Moisture would be on the shelves. With products like shampoos, conditioners, and oils, the natural hair care line has been serving Black and Brown communities for years. But did you know the brain behind the massive beauty and hairline is Liberian-born mogul Richelieu Dennis? From Humble Beginnings To A Purpose-Driven Mission Dennis attended Babson College and began selling shea butter from his dorm room. By the early 90s, he had leveraged his dorm room sales to start the Shea Moisture line, which would eventually become a part of the parent company Sundial Brands. However, Dennis’ journey was one of hard work, selling his product from a card table in Harlem. Beyond the entrepreneurial spirit, Dennis recognized his product was not just a hustle but a connection to something greater. “But for me, there was this overwhelming sense of responsibility: there were no real products or...

East Chop Capital has closed its funding and will deploy capital to Black investors. According to a press release provided to AFROTECH™, the private equity firm’s founders and HBCU graduates Calvin L. Butts Jr. and Carrington Carter have closed an $11 million fund, which draws equity investments from 93 limited partnerships, including Liberty Financial Services. This brings East Chop Capital’s total raise to $15 million. As previously reported by AFROTECH™, $4 million in 2021 had been raised to support its presence in the global vacation market, which is projected to reach $132.7 billion in 2033, as reported by Future Market Insight. East Chop Capital is poised to achieve a 25% return, taking into consideration the fees or expenses involved in overseeing the fund. With additional capital at its disposal, East Chop Capital is poised to amplify its efforts in the initial round, with plans already set in motion to invest in Florida and Texas. “Fund II is about scale and pattern...

The “Prime Effect” should not be ignored. Deion Sanders, who first received the nickname “Prime Time” by a former high school teammate — with it later morphing into “Coach Prime” while coaching at Mississippi’s Jackson State University — has the title for earned reasons. The night the nickname was born, he scored 37 points and had back-to-back dunks for his basketball team, he recalls during an interview with Jimmy Fallon on “The Tonight Show.” Sanders proved himself to be talented in various sports and would ultimately be chosen by the Atlanta Falcons as fifth overall NFL draft pick in 1989, per StatMuse. He played for 14 seasons in the NFL and walked away with two Super Bowl rings, Pro Football Hall of Fame states. Sanders’ background would lead him into the world of coaching. Between 2012 and 2019 he took on several coaching jobs at Texas high schools, including Prime Prep Academy (which he co-founded), Triple A Academy, and Trinity Christian High School. In September 2020, he...

In his 2017 song, “Legacy,” Jay-Z said, “Generational wealth, that’s the key. My parents don’t have sh-t, so that shift started with me.” This concept, adopted by many people, has been the foundation for helping secure the economic stability of their families. Among those who created that shift, as Jay-Z described, is Terry Crews. Terry Crews, a former NFL player, current television host, and actor, has achieved remarkable success across various industries. However, career has always been intertwined with Terry’s family, a testament to his strong values. The 55-year-old has been transparent about his financial troubles, and his wife’s admonishment helped him realize he needed to shift his pride aside and focus on making an income that would benefit the Crews household. View this post on Instagram A post shared by Terry Crews (@terrycrews) “After retiring from the NFL, I struggled to get to the next level where I wanted to be,” the actor told Variety. “ I tried and failed many times...

Joe Budden is getting candid about his career podcast earnings. According to Vibe, the rapper-turned-podcast-host recently shared that he has earned at least $7 million since he made the career transition, pocketing a reported $4 million from that after taxes. “Off podcasting, off of this?” Budden said during an episode of “The Joe Budden Podcast.” “All together in the whole 10 years? About $4 million… Gross is $7 million.” He also opened up about how he and his team managed to get to those numbers, noting that inking partnerships with various brands along the way has been beneficial. “Early on we were doing it for free,” Budden recalled. “Then we hit a little lick, Spotify. Then n—as left, the building crumbled a little bit, and my friends came and saved the day.” As previously reported by AFROTECH™, he shared the real reason that he walked away from Spotify’s initial offer. “In business, there are signs, for me, that show faith in a relationship,” Budden said at the time. “And me...

You can’t place Anifa Mvuemba’s creativity in a box. Back in 2020, the Hanifa founder and fashion designer shook up the fashion world with a virtual 3D show on Instagram for her collection, Pink Label Congo, inspired by her home country of the Congo. From then on, Mvuemba continued to implement her self-taught tech skills into her work, as previously reported by AFROTECH™. Now, Mvuemba has taken her fashion expertise into new territory — the spirits industry. In February 2024, it was announced that she and Sergio Hudson are partnering with premium bourbon brand Woodford Reserve. During a New York Fashion Week (NYFW) dinner, Mvuemba spoke about previously feeling like she was approached by brands for their own gain and image, per WWD. View this post on Instagram A post shared by Anifa M (@anifam) In an email interview with AFROTECH™, Mvuemba shared , “As a Black designer, navigating the barriers that come with being shortlisted for collaborations merely to fulfill a diversity...

The Chicago Sky team are already reaping the benefits of Angel Reese’s arrival. As AFROTECH™ previously told you, Reese, a current Louisiana State University (LSU) student, was drafted to the WNBA as the 7th draft pick in the first of three rounds on April 15, 2024, at the Brooklyn Academy of Music in New York, NY. She will be joined on the team by recent National Championship winner Kamilla Cardoso from South Carolina. “It’s a great moment. I’m super excited to go into the W,” Reese, 21, said in reflection during an interview on the “Today” show. “This has always been a dream for me and a dream come true. And then with amazing girls, only 15 girls get to be selected to come to New York and have this experience. And as a little girl, being able to put the dress on and actually go up there and hear a name called was amazing. So I’m just happy to be here and enjoy the moment.” Reese’s entry into the league is already being met with excitement. Within days of being drafted, the team’s...

Back in 2020, Swizz Beatz entered a new business outside of Hip-Hop — camel racing. Tapping into the venture led the music maven to become the first African-American and Westerner to own a camel racing team in the Middle East, as previously shared by AFROTECH™. “I had it in my mind for so long,” Swizz Beatz told Variety. “My friends out there have teams, friends’ parents’ families in Dubai [United Arab Emirates] have teams. That’s how I had access to knowing what to look for, how to pick your fleet, understand the bloodline, find the best trainers. I did extensive research and was there for a month straight doing it. I had the heads-up for a while but didn’t push the button until COVID. It sounded big, amazing and a lot of work, but I just wanted to do it. It feels like it came fast, but it was a long process.” Following snagging 20 trophies including the Saudi Camel Federation Cup, per AFROTECH™, Swizz Beatz has his eyes set on another win. According to Bloomberg, he has spent...

Kevin Hart’s Gran Coramino Tequila has officially reached a new milestone. According to a press release shared with AFROTECH™, since its inception in 2022, the ultra-premium tequila company has provided more than $1 million in grant funding to over 100 Black and Latinx small-business owners and entrepreneurs through its Coramino Fund. The fund, powered by the company founded by Hart and 11th-generation tequila maker Juan Domingo Beckmann, has made giving back to the community its main priority from the very beginning, honoring its “vision to celebrate life’s hard-earned moments” by donating $1 from every bottle sold to support underrepresented entrepreneurs in the United States and Mexico. “As an entrepreneur myself, I’ve seen how early financial support can impact the long-term success of the business,” Hart said in a statement. “The Coramino Fund was created to provide support to some of the hardest working people out there — entrepreneurs and small business owners.”   View this...

Amid the attack on venture capital investments to Black businesses, Hello Alice has come out on top. As AFROTECH™ previously reported, the fintech platform — created by Elizabeth Gore and Carolyn Rodz — that has helped small businesses through capital, had been named in a class-action lawsuit filed by America First Legal, Mitchell Law PLLC, and Ashbrook Byrne Kresge LLC in October 2023. The company was targeted for partnering with Progressive Insurance Co. to offer up to $25,000 in grants to 10 Black-owned businesses. “We were founded on the principle of equality, with the aim of ensuring that everyone — women, men, people of color, U.S. Veterans, and more — have an equal opportunity to launch their businesses and pursue the American Dream,” Hello Alice shared at the time in a statement on X, formerly known as Twitter. “From Texas to California to Florida to New York, small business owners are the most trusted voice in America and a critical engine of our economic growth. Today our...