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Marques Brownlee's New Sneaker Collaboration Could Lead To More Content Creators Breaking Into Pro Athletes' Territory

What was once an unlikely connection has transformed into a first-of-its-kind creative collaboration in the fashion industry.

Ngozi Nwanji

Apr 28, 2023

How Erin Winters Teaches An Audience Of Nearly 300K Subscribers To Boss Up Their Business

Financial literacy is a skill that most adults learn — or teach themselves — over time. Balancing a budget, building credit, and growing a savings is no easy task. That’s why Erin Winters — a visual storyteller and creative content strategist from Detroit, MI — uses her platform to share her experience on how she monetized her business and teaches her audience of nearly 300,000 YouTube subscribers and eBrand Club members how to do the same. The Howard University graduate started her YouTube channel full-time in 2018 after an epiphany led her to stop working temporary one-year contracts and pursue a more sustainable career as an entrepreneur. “I was very torn. I felt helpless because I didn’t know what direction to go in, if I should take the risk on myself and do what I believe,” said Winters. “Or if I should kind of keep following this path that I had already kind of mapped out for myself.” Winter says while she knew entering broadcasting would have been the safer path, she decided...

Abriana Walton

Apr 30, 2021