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Tennis Star Sloane Stephens Becomes First WTA Player To Ink Deal With Wellness Brand WHOOP

Arguably a match made in heaven, Sloane Stephens will be joining forces with wearable wellness brand WHOOP, making the star athlete the first Women’s Tennis Association (WTA) player to partner with the company. “This partnership with WHOOP makes perfect sense for me because it’s a brand that has become absolutely integral to my training routine,” Sloane Stephens told Boardroom. “As an athlete, I’ve had the opportunity to learn from incredible trainers and doctors over the years, but never have I had access to this amount of physiological insight on my phone.” Before the partnership, the US Open champion was already an avid consumer of WHOOP, as she used their band during the 2021 season to keep a record of data and feedback to gauge her recovery, sleep, and training, according to Boardroom. Now, Sloane Stephens will have an audience as she showcases the wellness brand on social media, real-life activations, and through cross-platform content. More recently, the tennis star also...

Dec 14, 2021