These entrepreneurs are reaping all the benefits from having turned down an offer during an appearance on “Shark Tank.”

Kim and Tim Lewis are the founders of CurlMix, a haircare line geared toward all textures of our tresses!

AfroTech previously reported that while on “Shark Tank” the couple turned down a $400,000 offer. Now they’re slated to make history in the equity crowdfunding space having already raised over $3.6 million within 30 days of launching their campaign, per Black Enterprise.

To date over 6,000 investors have tapped into their campaign powered by Wefunder.

“Anytime you have a community backing you and they are hype about [your brand], what you are doing will be successful,” said Tim during an interview with Black Enterprise. “I don’t have rich people [involved] who put in half a million dollars. About 90% of our investors have contributed less than $1,000 so it really is the people that are driving this campaign.”

In just four hours of launching the campaign, the pair raised their first $1 million. A few days later they hit the $2 million mark.

“Our customers showed up and showed out,” Tim continued. “I have Black business owners like Lanar Tyler from Traffic, Sales and Profits who invested and shared it with his community.”

The WeFunder campaign page reports that CurlMix has over 100,000 customers with a social media presence that continues to grow. Just last year, the company reached a whopping $6 million in gross revenues and is well on its way to surpassing that this year.

“Allowing our customers to invest allows them to participate in the upside,” shared Kim. “It also gives them a sense of ownership. For many, it’s their first time investing. They may not have any money invested in stocks or may not have IRAs. Creating investors in the Black community is how you begin to build wealth.”

All it took was co-founder Tim Lewis hitting the $100,000 jackpot on “Who Wants To Be a Millionaire,” back in 2013 that ultimately inspired the couple to invest in growing CurMix in 2015.

Now, the company is well on its way to continue breaking barriers!

Wefunder

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