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Tiffany McBride

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Exclusive: Peakz And The Parent Company Team Up To Form The First-Ever Cannabis NFT Brand

The cannabis industry can be a bit of a slippery slope for Black founders. However, when you have The Parent Company on your side, the opportunities can be endless. Jesse Grundy has been a businessman since a young age and has always been fascinated by the cannabis plant and the ways in which it can make the lives of others better. “I’ve always had a deep love for cannabis,” he said in an exclusive interview with AfroTech. “My dad was a grower. So, I was always around the plant from an early age. When I first heard about the fact that cannabis was going legal, Oakland had something that they were going to try to do called the social equity program that would be able to bring in people like me.” After applying and becoming one of the first people accepted into a first-of-its-kind social equity program, Grundy was on his way to learning how to successfully run a cannabis business. Now, his company Peakz has launched a first-of-its-kind cannabis non-fungible token (NFT) brand alongside...

Shanique Yates

Jan 27, 2022