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LeBron James And Maverick Carter's SpringHill Company Reaches $725M Valuation After Sale Of Minority Stake

AfroTech previously reported that LeBron James had a brewing financial venture in the works surrounding entertainment brand SpringHill Company. Now, the speculation is over as the company has revealed it has closed a minority stake sale to a consortium of investors reaching a valuation of $725 million, Variety reports. Investors in James’ SpringHill Company — founded in 2020 by the NBA GOAT and Maverick Carter — include Nike, Fenway Sports Group, Epic Games, and RedBird Capital Partners. “Maverick and LeBron have created an impressive media content platform led by a creative leadership team that has built a unique mission-driven brand,” Gerry Cardinale, founder and executive of RedBird, said in a statement. “Our partnership with SpringHill should enable us collectively to optimize that mission with scalable capital and a business building mentality that will continue to elevate more diverse voices and a drive towards greater empowerment.” With the new investment, SpringHill Company...

Samantha Dorisca

Oct 14, 2021