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Following His Super Bowl Victory, Snoop Dogg Opens Clothing Store Near SoFi Stadium

Snoop Dogg was a part of history when he, Dr. Dre, Eminem, 50 Cent, Mary J. Blige, and Kendrick Lamar served up real Hip-Hop at Super Bowl LVI. However, his historic moves didn’t start and end there. Before the big game, AfroTech reported that Snoop Dogg acquired his former record label Death Row Records, the label that catapulted his music career. “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value,” he said in a statement to NPR. “It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. This is an extremely meaningful moment for me.” Then, the rap icon rocked his Death Row Chain on the Super Bowl stage in his home state ahead of the Los Angeles Rams’ championship win — marking a historic victory for not only him, but the West Coast. From headlining jam-packed arenas to all of his unique ventures, Snoop...

Ngozi Nwanji

Feb 15, 2022