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sneaker culture

For Its New Initiative, The Jordan Brand Pledges To Not Be  A 'Product-Incubator Banking On Cultural Capital'
News
For Its New Initiative, The Jordan Brand Pledges To Not Be A 'Product-Incubator Banking On Cultural Capital'

When it comes to taking action in supporting women, Nike’s Jordan Brand has held a steady streak. History was made in June 2021 after Michael Jordan and his brand unveiled their “WNBA Family” campaign, which marked the most-ever WNBA players to endorse the brand at once, AfroTech previously...

Ngozi Nwanji Ngozi Nwanji. Mar 29, 2022.
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Raptors' Pascal Siakam Gives Back To Toronto Youth With $25K & Sneakers
News
Raptors' Pascal Siakam Gives Back To Toronto Youth With $25K & Sneakers
Raekwon, Foot Locker, Diadora Collaborate For Initiative Rooted In Community, Music, And Sneaker Culture
News
Raekwon, Foot Locker, Diadora Collaborate For Initiative Rooted In Community, Music, And Sneaker Culture
With Help From Apple, These Founders Were Able To Create 'The Smartest Sneaker App Ever'
Featured
With Help From Apple, These Founders Were Able To Create 'The Smartest Sneaker App Ever'
Meet Raymond Jones, A StockX Sneaker Authenticator Who's Ensuring Your Jordans Are Verified
Featured
Meet Raymond Jones, A StockX Sneaker Authenticator Who's Ensuring Your Jordans Are Verified
Storm Reid Links Up With New Balance To Push Equity For Women In Sneaker Culture
News
Storm Reid Links Up With New Balance To Push Equity For Women In Sneaker Culture
Gerome Sapp's Sneaker Investment App Rares Secures $4M In Seed Funding Round
VC and Investing
Gerome Sapp's Sneaker Investment App Rares Secures $4M In Seed Funding Round
These Founders Are Building A Diverse Community For Sneakerheads Through Their Startup Tradeblock
Featured , Startups
These Founders Are Building A Diverse Community For Sneakerheads Through Their Startup Tradeblock
Tradeblock's Cassidy Edwards Is Creating Spaces For Women In Sneaker Culture
Featured
Tradeblock's Cassidy Edwards Is Creating Spaces For Women In Sneaker Culture
Are Your Jordans Real? Here's How GOAT, StockX And More Use Tech To Authenticate Your Sneakers
Technology
Are Your Jordans Real? Here's How GOAT, StockX And More Use Tech To Authenticate Your Sneakers
Athlete-Turned-Techpreneur Gerome Sapp's $1.8M Yeezy Prototype Sneaker Purchase Is Giving Back To The Culture
Interviews
Athlete-Turned-Techpreneur Gerome Sapp's $1.8M Yeezy Prototype Sneaker Purchase Is Giving Back To The Culture

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