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How The Mane Choice Founder Courtney Adeleye Managed To Generate $100M In Sales Within 6 Years

Courtney Adeleye built her lucrative business right out of her home. While working as a registered nurse a decade ago, she found herself on the hunt for a natural haircare brand that contained what her coils needed, according to Entrepreneur.

Ngozi Nwanji

Aug 24, 2023

Omaha Embraces Sisterhood With Its First Black Woman-Owned Barbershop

Women’s History Month may have concluded, but Black Girl Magic is still alive and well. Shannon Jackson made history in the Benson neighborhood of Omaha, NE by opening Heavi Hitters – the first Black fully woman-owned and operated barbershop . “We’re all different ethnicities, and we’re all women,” said Alia Jackson, a cosmetologist and professional makeup artist. “It’s given our clients, a different perspective of life, being in a male-dominated world,” hairstylist Ayanna Carfield said. According to local news outlet , KETV 7, the full-service barbershop has seen consistent growth since opening in 2019. Because of that rapid growth, Heavi Hitters ran out of space, which led to their move to their current spot-on Maple Street in the Benson community. Jackson and her team of cosmetologists are making sure that their space is inclusive for all no matter their background. This level of inclusivity is seen even in the type of services that Heavi Hitters offers. Heavi Hitters is not your...

Josh Rodgers

Apr 11, 2022

Now That Monique Rodriguez Has Built Mielle Organics Into A $100M Brand, Here's Her Advice For Entrepreneurs

It’s one thing to break into the beauty industry, but another thing to come in and shift it. Founder and CEO Monique Rodriguez has built an empire within the space through Mielle Organics, an organic and natural haircare line created to produce healthier results for your hair. She is rightfully a pioneer in the haircare game, taking her line of products from being sold from her garage to barely staying on the shelves in giant retailers including Target, Walmart, CVS, and more. “My kids have been able to witness their mother, a Black woman, have a dream and go from their kitchen to big-box retailers, something that has changed my family’s life and for me that’s fulfilling,” said Rodriguez in an interview with AfroTech. To date, Mielle Organics is worth more than $100 million, drawing in a hefty $14 million in 2021, despite being in the midst of a pandemic. The company continues to soar to new heights with new products that keep the same energy that the company had when it was first...

Shanique Yates

Mar 23, 2022

Research Reveals Black Women Wearing Natural Hairstyles Are Less Likely to Get Job Interviews

Though natural hairstyles are more popular these days, Black women who wear styles like curly afros, twists, or braids are less likely to get job interviews, reports CNN . A study — which has yet to be published — conducted by researchers from Duke University’s Fuqua School of Business reports that participants deemed natural hairstyles as unprofessional. Researchers selected hundreds of people from various racial backgrounds to score potential job candidates for competence, professionalism, among other things. As a result, the findings show that Black women with natural hair scored lower for competence and professionalism compared to Black women with straight hair. In addition, Black women donning natural coifs had lower scores than white women with straight hair and curly hair. Despite companies’ recent efforts to “eradicate racism at systemic and structural levels,” researcher Ashleigh Shelby Rosette — a management professor and a senior associate dean — noted that many biases...

Niki McGloster

Aug 14, 2020

Natural Haircare Startup Secures $1M in Funding Backed by Alexis Ohanian's Initialized Capital

As a Black woman going to the hair salon is a part of self-care. Whether you go once a week, month or year, it is an experience that has probably been ingrained into your routine since a child. For Natanya Montgomery, the first time she remembers visiting the hair salon was at seven-years-old and according to TechCrunch , she’s been going once a month for 18 years. Now, she’s the founder and CEO of Naza Beauty , what Megan Rose Dickey referred to as a “Drybar but for women of color.” The salon — which recently secured $1 million in funding backed by Alexis Ohanian’s Initialized Capital —  offers 25 variations of five different protective styles including crotchet, sew-ins, twists, blowouts, and braids. Although the salon does not offer any coloring services, chemical treatments or hair cuts, they do promise to have you out of the chair in either four hours or less. Naza Beauty “More and more people are seeing that these styles are valid, real and beautiful,” she said. “A lot of...

Micah Kimberley

Feb 19, 2020