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The Jordan Brand Reaching $5B In Annual Revenue Is Proof That Michael Jordan's Legacy Will Live Forever

On Mary J. Blige’s “I Can Love You,” Lil Kim’s featured verse opens with – “If I told you once, I told you twice.” That sentiment could not be more valid for the Jordan Brand. Every year, the iconic NBA legend levels up his brand with new colorways for his coveted sneaker collection. And with total sales for the brand crossing the $5 billion threshold in annual revenue, we are getting the message loud and clear.

Jun 30, 2022