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James Harden Makes His Entrance Into The Wine Industry With His First Label

James Harden is making a grand entrance into the wine space. View this post on Instagram A post shared by James Harden (@jharden13)

Jul 20, 2022

James Harden Reportedly Turned Down A $47M Option To Sign For Less — Here's Why

James Harden shocked the basketball world today. In an unprecedented move, the NBA superstar — who currently plays guard for the Philadelphia 76ers — rejected the team’s initial offer of more than $47.4 million to re-sign with the team. The news was broken on Twitter by Shams Charania of The Athletic. Philadelphia 76ers star James Harden is declining his $47.4 million player option for the 2022-23 season and intends to return on a contract in free agency that gives the team financial flexibility to bolster the roster, sources tell @TheAthletic @Stadium . — Shams Charania (@ShamsCharania) June 29, 2022 If James Harden had accepted the offer, he would have been one of the highest-paid players in the league today, according to Highly Clutch. What’s more, the outlet confirms that Harden’s move serves as a stark contrast to the moves made by Russell Westbrook and Kyrie Irving — who re-signed their player deals with the Los Angeles Lakers and the Brooklyn Nets, respectively. With the...

Steph Curry, James Harden, MAC Cosmetics — Here Are Seven NFTs To Keep An Eye On

As the monetization of products, services, and untraditional items increases, so does the rise and popularity of non-fungible tokens (NFTs). Many people are going full force with developing NFTs for art, music, and even tweets . Whatever the subject of the NFT, it does not appear that the phenomenon is going to stop any time soon. While some financial experts are still on the fence about the long-term sustainability of NFTs, the continuing financial implications seem stable for the future. As the second quarter of 2022 carries on, the hype and fluidity of NFTs are strong as ever. Tap into these NFT collections and projects we’ve had our eyes on.

Apr 18, 2022

James Harden Releases New Fragrance Through Body Care Line Co-Founded By The Late Kobe Bryant

James Harden is tipping his hat to the immortal Black Mamba. According to Boardroom TV, the Brooklyn Nets superstar has just released a new fragrance through Art of Sport that pays tribute to its co-founder — the late, great Kobe Bryant. The outlet reports that James Harden worked throughout 2021 on the packaging, coloring, and scent of the fragrance, which he ultimately called “Defy.” Defy is the second fragrance to ever come out by Art of Sport, with the first being “Victory,” released in 2019. “I named my signature fragrance Defy for every person chasing a dream,” James Harden said in a statement released to the outlet. “I challenge you to keep going until your dreams come true. I picked fragrances to create a smell that’s bold, luxurious, and uplifting. For the packaging color, I wanted something that spoke to Kobe and LA. LA raised me, you can say it raised Kobe, and Art of Sport was born in LA. This one’s for you, Bean! This one’s for the city!” Art of Sport / Steven Counts...

Trae Tha Truth, James Harden Partner To Offer 'Trae Day' Scholarships To Low-Income Students

Hip-Hop activist Trae Tha Truth is joining forces with NBA star James Harden to provide financial assistance to ten lucky college students this year. According to REVOLT, the charitable Houston rapper is making high school and college students the focus of his latest philanthropic act to help them pursue their higher education. In an Instagram post, Trae shared that he would be giving out his “Trae Day” scholarships to graduating high school students or current college students who are experiencing financial hardships. “Proud To Announce, This TraeDay Weekend I will Be Teaming Up With @jharden13 And We Decided To Give Out 10 TraeDay Scholarships To Graduates Accepted Into College or Already in College To Assist With Academics,” he wrote in his post’s caption. In order to qualify for the Trae Day scholarships, students must submit a 250-word essay explaining what it would mean to be a scholarship recipient. Additionally, students must be attending college this fall and able to attend...

Jun 21, 2021

James Harden Is The Newest Board Member Of Luxury E-Commerce Company, Saks

NBA star James Harden is taking his business and investor expertise to Saks’ luxury platform. The high-end e-commerce company has appointed the Brooklyn Nets player to its board to share his unique perspective as a fashion enthusiast in an effort to help expand its high-potential consumer brands. “I am honored to join the Saks board and to be a part of a company that is paving the future of luxury retail. This is an exciting opportunity for me to combine two of my personal passions – a love of fashion and teaming up with brands that have the potential to lead while making an impact on the communities they serve,” Harden said in a statement. “I look forward to working with the Saks team, and to having a direct impact on the company’s future success, the fashion community and its customers.” A press release reports that Harden’s appointment comes as the latest milestone for Saks’ strategy to become the premier luxury e-commerce platform in the fashion industry. With a proven track...

Jun 14, 2021