Serena Williams and Kerry Washington are sharing their insight on equity and ownership for free.99.

According to Essence, the two have partnered with Carta, an ownership and equity management platform, for its campaign — Equity 101.

The launch includes ten fintech lessons focused on equity and investing, as well as videos from Williams, Washington, Alex Rodriguez, Ashley Graham, Tan France, and Steve Nash, in which they “help debunk major concepts that have stood in the way of achieving financial freedom.” Each of the celebrities involved in the campaign own equity as investors or venture capitalists.

As previously reported by AfroTech, Williams founded her VC firm Serena Ventures in 2014 to provide opportunities to women and underrepresented founders and it has since gone on to invest in 43 companies, 25 marked as “diversity investments.”

AfroTech has also reported on Washington continuously having her hands in the startup world including her investments in brands such as Aurate, The Wing, Community, and Byte.

Equity Ownership

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