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Elle Roth-Brunet

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Issa Rae‘s Raedio Label And Google Partner To Support Underrepresented Independent Artists

Issa Rae is always helping creatives get in their bag. According to Billboard, with the help of Google, artists can be on standby for t he Raedio Creators Program. The new emerging artist program aims to ensure u nderrepresented independent artists receive the support they need to thrive within the entertainment space. Issa Rae’s “audio everywhere company” — launched in 2019 — has helped four artists break through and find their voice. Yung Baby Tate and TeaMarrr are two Black female artists who have reaped the benefits of Issa Rae’s music platform. Through the partnership with Google, the intended goal is to increase representation for women of color in the music industry. “This partnership is perfectly aligned with my mission in helping open doors and provide opportunities for women to succeed and flourish in their craft,” Issa Rae told Billboard. “I can’t wait to see the impact this program and partnership has on the selectees and the music that is created as a result.”

Jan 14, 2022