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Black-Owned Beauty Brand to Provide Free Therapy for Women of Color Amid COVID-19

Since COVID-19 hit, a huge focus for many personally affected by the virus has been prioritizing mental health. With people’s loved ones dying and communities struggling to stay afloat, the effects of the pandemic have taken their toll on many. In an effort to alleviate the stress of the health crisis, two beauty entrepreneurs want to offer women of color a resource to remind them to put their mental health first. DRK Beauty , founded by Wilma Mae Basta and Danielle Jackson, is a digital community that supports, celebrates, and empowers women of color. In light of COVID-19, the company launched its DRK Beauty Healing initiative to provide 10,000 hours of free therapy to women of color in America who have been severely impacted by COVID-19. View this post on Instagram A post shared by DRK BEAUTY HEALING (@drkbeautyhealing) “With DRK Beauty Healing we hope that our mental health initiative will spark conversation and change in our community. We have always envisioned DRK Beauty being...

Njera Perkins

May 26, 2020