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How Crypto Deals Led The NBA To Reach A Record High In Sponsorship Revenue Of $1.6B, Report Says
How Crypto Deals Led The NBA To Reach A Record High In Sponsorship Revenue Of $1.6B, Report Says

The NBA has been greatly benefiting from cryptocurrency’s influence as of late. According to CNBC, a recent report ahead of the NBA Finals shows that crypto partnerships are the reason the league’s sponsorship revenue for the 2021-22 season is the highest it’s ever been.

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