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Beauty App Cherie Makes $100K Commitment to Support LA Beauty Businesses

The beauty industry has taken a huge hit since government officials have ordered all non-essential businesses across the country to close to combat the COVID-19 outbreak. Hair salons and nail salons have halted their services to the public leaving many of them without income and business altogether. Both beauty professionals and the public were quickly hit with the reality that social distancing leaves many without beauty care and others without jobs. However, beauty app Cherie is showing their dedication to the beauty community by providing funding through the Future Beauty Fund Initiative for small beauty businesses and local beauty professionals based in Los Angeles. View this post on Instagram A post shared by cherie (@cherie) “Our vision with Cherie is to build a community around beauty lovers. Like every industry, our community has been affected by COVID-19 and we just want to play our part in supporting them during this difficult time,” said Kelly Chen, co-founder of Cherie....

May 8, 2020