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Meta Taps Grammy-Winning Artist Ciara To Amplify Small Black-Owned Businesses

According to a report , Black business ownership rates declined by about 40 percent between February and April 2020, which was the sharpest decline of any racial group. In response, Meta — formerly Facebook — has big plans this holiday season that involve amplifying small Black-owned businesses. To kick it off, during the inaugural Forbes Next 1000 Summit, the company announced a partnership with Grammy award-winning artist Ciara, as they plan “to redistribute the energy of the biggest physical retail day” to spotlight Black-owned businesses impacted by COVID-19. “In the US, Black-owned businesses have been among the hardest hit by the pandemic, and this holiday season will be ‘make or break’ for many,” said Chief Operating Officer Sheryl Sandberg. “One way we can all make a difference is through conscious shopping, which is why I’m thrilled to partner with Ciara to support #BuyBlack and do what we can to help Black-owned small businesses.” Under the partnership, starting Nov. 22,...

Samantha Dorisca

Nov 12, 2021

5 Black-Owned Household Essential Brands You Can Support From Home

While stay-at-home orders continue to keep us inside, many Black-owned small businesses have moved their products online in efforts to combat the economic crisis. According to CNBC, e-commerce shopping in the U.S. has risen 30 percent during March and mid-April in comparison to last year. As many resort to online shopping, here’s a list of Black-owned household essential items you can purchase from home. True Laundry Detergent True Laundry was founded in 2012 by Black entrepreneurs Ali B. Muhammad, Malik Saleem, and Abdur-Rahim Shaheed. The company prides itself on being “one of the most effective laundry detergent” brands available. The company’s formula does not include animal testing and is great for sensitive skin. Earthlymart Bathroom Cleaner View this post on Instagram A post shared by Earthlymart Cleaning Products (@earthlymart) Earthlymart is a socially conscious Black-owned business that caters to your household cleaning needs. Their...

Devin Crudup

Apr 23, 2020

Seven Complaints About Black Businesses From Black Consumers

If you search “#BuyBlack” or “#SupportBlackBusinesses” on any social media outlet, you’ll see tons of love, unity, and support for startups and small businesses. You’ll also find several complaints about Black businesses from Black customers that almost always start like this: “I would love to support Black businesses, but…” Yes, there may be a hater in the bunch, but are these complaints issues that need to be addressed? Here are seven common complaints Black customers have about Black businesses, and how to make sure your business avoids them. “It’s been three weeks, and no one has responded to my email.” Many customers complain about the lack of communication from Black-owned businesses. Customers don’t like to be ignored, especially when money is involved. One way to ensure that your company’s customer service etiquette is on point is to delegate tasks and have a team that is as passionate about the vision of your company as you are. Most times emails go unanswered simply...

Devin Crudup

Sep 27, 2019