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Bandwagon's Harold Hughes Says Building  Community Plays A Huge Role In A Startup's Success

Community is where the money resides! Harold Hughes is the founder and CEO of Bandwagon, the venture-backed identity infrastructure company helping customers to transparently aggregate, manage and store valuable consumer identity data, and he stresses the importance of community when building your company. “The value of community is the fact that you can bring community anywhere,” Harold Hughes told host Will Lucas on the latest episode of the Black Tech Green Money podcast. He also shares that when you build up a trusted brand, the people will follow and suggests that founders “start with one thing that people are going to pay you for.” From there, he says figuring out who that group is will determine the capacity in which your brand will be shared with the masses. “Creating [a] community allows you to do a lot of stuff better,” said Hughes. When he initially set out to begin building Bandwagon, he shares how he posted his company goals to Facebook which in turn created a sense of...

Shanique Yates

Jun 1, 2021