Music executive Larry Jackson is on a mission to use his expertise to take over the game.
Mar 8, 2023
For over three decades, Diddy has built a legacy in the music industry. Staying true to his “Can’t stop, won’t stop” motto, the mogul hasn’t let up on both releasing music and discovering new talent. As previously reported by AfroTech, he announced the latest level of his evolution with Love Records — his new R&B label that has partnered with Motown Records.
Oct 3, 2022
Kendrick Lamar is proving yet again why he’s considered one of today’s top lyricists. As previously reported by AfroTech, the rapper has been the talk all over social media since sharing details on his latest album “Mr. Morale & the Big Steppers.” After its release on May 13, it’s gone from highly anticipated to making history, HipHopDX reports.
May 16, 2022
Kanye West is known for thinking outside of the box. And, with his next album “Donda 2,” things are no different. Ahead of its release on Feb. 22, Kanye West took to Instagram to announce it will not be available on streaming platforms such as Apple Music, Amazon, Spotify, and YouTube. But, the album will be available for streaming on his $200 stem player that AfroTech previously reported allows fans to “customize any song.” “Donda 2 will only be streaming on my own platform, the stem player. You can download new music from stemplayer.com. You can play 4 different elements of the track: vocals, drums, bass and music. It also has a MP3 player available. We currently have 67,000 available and are making 3,000 a day,” Kanye West wrote via Instagram. https://www.instagram.com/tv/CaHAZv4ju7N/?utm_source=ig_web_copy_link If you are wondering why the sudden move to venture away from streaming giants, West revealed his disdain for the “oppressive system.” “Donda 2 will only be available on...
Feb 18, 2022
If “for your information” was a person, it might as well be T-Pain (at least in this case). On Dec. 29, the musical genius took to Twitter to share how many streams an artist has to rack up to profit one dollar. Just so you know…… pic.twitter.com/t8m3PerxT9 — T-Pain (@TPAIN) December 29, 2021 According to his post, Napster pays artists more money per stream with 53 plays per one dollar payout, and YouTube music ranked last with 1,250 plays per one dollar payout. The chart also claimed that collecting one dollar in royalties requires 78 streams for streaming giant TIDAL, 128 for Apple Music, 156 for Deezer , 249 for Amazon Music, 315 for Spotify, and 752 for Pandora.
Dec 30, 2021
Lil Baby has been consistently dominating the rap game, and his music streams are proof of it. Since starting his label 4PF (4 Pockets Full) with Quality Control Music in 2016, Lil Baby has been making it clear that he is a force in the music industry based on the accolades he’s racked up. The music video network shared that the Atlanta rapper was named Vevo’s most-viewed artist of 2021 in the USA. He ranked at the top of Vevo’s US Top Ten Artists By Views, with over 770 million views. View this post on Instagram A post shared by Vevo (@vevo) With his impressive amassed views, he took the lead over The Weeknd, who came in at No. 2 with 559 million views. Other pop star faves on the list included newcomers Doja Cat (429 million views) and Lil Nas X (382 million views).
Dec 9, 2021
Kanye West is gearing up for what might be his most highly anticipated release in years, and with the help of Apple Music , he was able to give fans a sneak preview of what’s to come. On July 22, Kanye held the first listening event for his upcoming DONDA album at the Mercedes Benz Stadium in Atlanta, GA. The sold-out event made history when it was announced that the livestream broke Apple Music Global Livestream record with 3.3 million total viewers, surpassing the 1.8 million viewers who tuned into the Verzuz battle between Jeezy and Gucci Mane on Apple Music late last year. Photo Courtesy of BFA / Yeezy / Philey Sanneh On Thursday, August 5th, ahead of the DONDA’s projected August 9th release, Kanye returned to the stage at Mercedes Benz Stadium (where he had been living for the past week), to let fans hear the new and improved version of the album. Photo Courtesy of BFA / Yeezy With Demna Gvasalia working as creative director to bring Kanye’s vision to life, Thursday’s...
Aug 7, 2021
Kanye West did more than just preview his upcoming album at his public listening event, he broke a record for Apple Music too. According to a report from TMZ, the billionaire rap artist not only sold out the Mercedes Benz Arena in Atlanta for his public “DONDA” listening party last Thursday (July 22), he also broke the Apple Music Global Livestream record with 3.3 million total viewers for the live in-person event. The outlet reports that this is an accomplishment no other artist on the platform has come near, far surpassing the 1.8 million viewers who tuned into the Verzuz battle between Jeezy and Gucci Mane on Apple Music late last year. The “DONDA” event was a one-time only occurrence that is not currently available to replay on Apple Music, so the 3.3 million viewers garnered solely happened off Thursday’s event alone. Sources also tell TMZ that upon the release of West’s album — which is set to supposedly drop on Aug. 6 — the listening event will then be posted for fans to...
Jul 26, 2021
Black Music Month is here and Apple Music is making sure everyone knows it with its latest campaign. The music streaming giant announced the launch of its “All Music Is Black Music” programming this month to honor the origins and influence of Black music artists across all genres. “I don’t think it’s commonplace for people to understand that all popular music comes from the origins and experiences of Black people,” Ebro Darden — Apple Music’s global editorial head of Hip-Hop and R&B — shared with Billboard. “We just need to make sure this is never forgotten.” Black Music Month was co-founded by radio legend Dyana Williams, her ex-husband Kenny Gamble and radio DJ Ed Wright back in 1979 as a means to amplify and celebrate all these Black-influenced genres across our culture, the Recording Academy reports. As we continue this annual tradition, Apple Music hopes to use its platform and reach to increase the recognition of Black music on a global scale. “Black Music Month may be an...
Jun 11, 2021
Africa’s budding music scene has garnered attention from companies and labels all over for the past few years, making it a major global player. Now Apple Music is stepping up to create a dedicated platform to pay homage to its roots. Isgubhu — which is a Zulu word meaning “beat” — is Apple Music’s exclusive destination for all things dedicated to African Dance and Electro music, including subgenres like Gqom, Amapiano, Kwaito, Mzansi House, Deep House and Shangaan Electro. According to a press release, the new platform aims to honor an evergreen set of genres and artists who have been pivotal in shaping the Dance and Electronic scene around the world like South African artists Black Coffee and DJ Lag, Kenyan producers Euggy and Slikback, prolific Ugandan group Nihiloxica. “Apple Music has been a long term supporter of the incredible DJs, artists and producers within the Dance and Electronic music community in Africa and we’re very excited about the launch of Isgubhu,” said Stephen...
Feb 5, 2021
One of the best pastimes to come out of quarantine from the music industry just inked a massive deal with one of the top music streaming platforms. According to Billboard , Verzuz — the breakout live-streaming battle series co-created by legendary hip-hop producers Swizz Beatz and Timbaland — has just announced an official partnership with Apple Music and Beats 1, where their battles will now be available to stream. In addition to streaming live from its Instagram account, each Verzuz battle will also simultaneously stream live on the music streaming service for free. Following each battle, fans and viewers will be able to recap the musical event on-demand via the series’ exclusive partnership with Apple Music. Verzuz has created astronomical heights for the music world as a healthy alternative to tours and live concerts in light of COVID-19. The livestream battles have consistently made worldwide headlines each time. The platform has previously featured battles between Alicia Keys...
Jul 20, 2020