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Alexandra Zaoui

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These Women Are Behind Instagram's Enhanced Tags That Aim To Help Black Creators Get Their Rightful Credit

In today’s day and age of social media, simply tagging someone in a post could potentially change the course of their careers. With viral sensations and challenges ruling over our timelines, it’s also become a trend for Black creators to not receive proper recognition as the originators for the majority of what blows up online. Meta’s Alexis Michelle Adjei, Cameryn Boyd, and Alexandra Zaoui made the active choice to step in and help the underrepresented group get their due credit. “I feel like it was every day on these different platforms overall — on Instagram, of course — of seeing dances, designs, and songs, and [Black creators] would make these amazing viral trends,” Adjei shared with AfroTech. “It was beautiful to see everybody do their own takes on it, but when you went back to look at the originator they were often Black and brown folk who were really being the trendsetters. And they were getting lost in the story. When it would come to what would be displayed or what would...

Mar 21, 2022