Allen Iverson has formed a new partnership.
Aug 2, 2023
A life-altering event prompted Lanny Smith to disrupt a $170 billion industry.
Mar 1, 2023
At just 20-years-old, Deja Kelly has been stellar to watch both on and off the basketball court. As previously reported by AfroTech, this year has been filled with first-of-its-kind feats for the North Carolina Tar Heels star including being one of the first athletes to sign a Dunkin’ endorsement deal and signing her first long-term equity deal as BARCODE’s first-ever female name, image, and likeness (NIL) shareholder. While Kelly has taken on multiple firsts, she’s continuing to add even more wins to her plate. The UNC player recently signed a one-year partnership with global sportswear brand Actively Black — making her the Black-owned label’s first-ever NIL signee — according to a press release. View this post on Instagram A post shared by Actively BLACK (@activelyblack)
Aug 8, 2022