Sir Mix-A-Lot is one of the latest musicians to join in on the non-fungible token (NFT) action.
Anthony L. Ray — better known as Sir Mix-A-Lot — is teaming up with META-X Studios to launch his debut collection of unique NFTs titled “BIT BUTTS.”
“NFTs are a supercharged media for storytellers,” said META-X Studios CEO, Joe Sichta, in a press release. “We chose BIT BUTTS as our debut launch because we all need a good laugh right now for a good cause. Working with Sir Mix-a-Lot and the Colorectal Cancer Alliance was the perfect fit to showcase our firepower as an NFT creative factory, while raising awareness of a serious issue that can be embarrassing to talk about. We’re out to de-stigmatize colorectal cancer with a bit of ridiculous fun, and to donate a portion of the proceeds to support the work of the Alliance.”
“When the team at META-X showed me what they were doing it was a no brainer for me,” said Sir Mix-A-Lot in a press statement. “And as an artist entering this new medium of NFTs, the idea of designing my own branded butts was exciting. Add to it the benefit of raising funds for a great cause like Colorectal Cancer, and wow!”
NFT collectors and fans of Sir Mix-A-Lot can tap into the META-X Studio’s Discord channel to score exclusive whitelist access to the upcoming drop.