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wine-and-spirits

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Ticketing Platform Eventnoire Receives An Investment From Diageo-Backed Company Pronghorn

Pronghorn has invested in a Black-owned company disrupting the event and spirits sector. As AFROTECH™ previously reported, Pronghorn aims to pump $2.4 billion in “economic value” into the Black community by cultivating their growth in the spirits industry. With a goal in 2022 to invest in 57 Black-owned spirits brands by 2032, the firm also provides guidance to Black founders as well as employment opportunities. It is already working toward placing individuals in 1,800 roles within the sector. Pronghorn has invested in numerous companies in the spirits industry, including Tequila with Friends, Den of Thieves, Ego Tequila, and singer Ciara’s Ten To One. Joining the lineup is Eventnoire, an event management and online ticketing platform created by Jeff Osuji. According to a press release, Eventnoire has over 10,000 venues and event organizers and a network of 400,000 influencers across North America and Africa, solidifying the company as a leader within the ticketing sector that is...

Jul 18, 2024

A Desire For A Healthier Lifestyle Created A Ripple Effect For This Couple To Launch A Vegan Supplement Manufacturing Company

A desire for a healthier lifestyle created a ripple effect for this couple to launch a Black-owned vegan supplement manufacturing company. Keaira LaShae and her husband Kevin “KP” Price are the founders of protein brand Just Move Supplements.

Jan 9, 2024

Formula 1 Champion Lewis Hamilton Is Co-Founder Of The First-Ever Distilled Non-Alcoholic Blue Agave Spirit In The World

Lewis Hamilton and his co-founder are disrupting the spirits industry. On Oct. 25, 2023, the Formula 1 champion joined Casa Lumbre Co-Founder Iván Saldaña to debut Almave, the first-ever distilled non-alcoholic blue agave spirit in the world, according to a press release.

Oct 25, 2023

Uncle Nearest Launches $50M Venture Fund To Invest In Minority-Owned Spirit Brands

Uncle Nearest Premium Whiskey , the fastest-growing and best-selling Black-owned spirit brand in all of U.S. history, has just announced a multi-million dollar initiative to give back to its fellow spirits brands. According to a press release, the award-winning whiskey brand has launched a $50 million venture fund designed specifically to invest in rapidly growing, minority-founded and owned spirit brands. The announcement was deliberately timed to commemorate the 100th anniversary of the destruction done to Black Wall Street in Tulsa, OK. “On June 1, 1921, an entire community of wealthy and successful African Americans was wiped out in a matter of hours. We are talking about 35 square blocks known as Black Wall Street,” Uncle Nearest founder/ CEO Fawn Weaver said in a statement. “As an African American, learning about that history broke my heart because we, as a people, were really onto something in Tulsa, Oklahoma. We were lifting one another up and creating wealth within our own...

Jun 2, 2021