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Keith Lee is embarking on amplifying Black-owned restaurants beyond his social media. The popular TikTok food critic has partnered with Pepsi Dig In to help discover top-notch dining establishments across the U.S. for its Restaurant Royalty program, according to a press release shared with AfroTech. For its second year, the platform and Lee aim for consumers to nominate their favorite Black-owned restaurants.
Latinx culture is often seen as overlooked and neglected when it comes to celebrating it across mainstream media. Hence why actor, activist, and entrepreneur Jesse Williams’ Visibility Media company has launched a new gaming app as its latest rollout honoring cultures across the diaspora. After successfully launching BLeBRiTY — an award-winning Afrocentric trivia gaming app — Williams and his colleagues — conceptual artist Glenn Kaino and former Apple, Nike and NBA Latin America exec Arturo Nuñez — felt their newest app, “Ya Tú Sabes,” was the next step in bringing forth another revolutionary app that’s now uniting Latinx and American culture. Courtesy Graphic “Our vision is simply to develop and produce content to media that’s inclusive and actually representative of cultures that we value and see ourselves in,” Williams told AfroTech. “We wanted to make sure that we’re always building products that celebrate and center us first, and include as many people as we can in the...
New Relic Employees discuss their paths to the tech industry and why diversity in tech is so powerful New Relic is a company that is deeply committed to constant innovation and attributes much of their success to the power of their employees. As a global, growing company, they’re helping some of the world’s leading companies (including more than 50% of the Fortune 100) get the real-time insights that they need to innovate faster. And building out teams of diverse, driven employees that find passion and foster innovation in their work is central to the Diversity, Equity, and Inclusion (DE&I) program at New Relic . New Relic has been committed to building a company culture that reinforces their core values since its founding days. Authenticity, passion and boldness are three of these values, and they stand as the pillar of many of the DE&I initiatives to date. We spoke with Mikey Butler, New Relic’s senior vice president of engineering, and Jené Scott, a software engineer, about what...
Super Bowl champion Marshawn Lynch has invested in another Seattle, WA, team. As AFROTECH™ previously told you, he secured a stake in the NHL’s Seattle Kraken back in 2022. The investment marks a return home, as he also once represented Seattle’s NFL team, the Seattle Seahawks. “This is something I never would have imagined,” Lynch expressed at the time. “I always dreamed of playing on a professional team but owning one is something special. As I look back on some of my accomplishments — I retired before I was 30 and now being an owner of a professional club at the age of 35 – I’m gonna continue to count my blessings.” According to a press release, per CBS 42, Lynch also holds stakes in teams such as Oakland Roots SC of the United Soccer League, the Professional Fight League, the Beasts in the Fan Controlled Football League, and the Bay Area Panthers of the Indoor Football League. He has now added Major League Rugby team Seattle Seawolves to his portfolio, the release states. Lynch...
The third annual Black Effect Podcast Festival will take place on Saturday, April 26, 2025, at Pullman Yards in Atlanta, GA. Founder Charlamagne Tha God will join popular personalities from his and iHeartMedia’s Black Effect Podcast Network for the one-day festival — which promises some of the “biggest and best” podcasts — featuring live recordings to amplify Black voices and informative discussions to inspire the next generation of podcasters. The Black Effect Marketplace will also be in full effect, featuring various Black-owned businesses and a lineup of food trucks to keep the energy high throughout the day. “We’re excited to return to Atlanta, building on the incredible momentum of the podcast industry and the growing impact of Black creators in the space,” Charlamagne said in a statement. Mandii B and WeezyWTF, hosts of the “Decisions, Decisions” podcast, will host the festival with sounds by DJ Loui Vee of 105.3 The Beat in Atlanta. Appearances are anticipated by popular...
Will Packer knows a thing or two about spotting a good story. With films like “Ride Along,” “Think Like a Man,” and “Stomp the Yard,” he’s turned everyday moments into box-office gold, built characters we root for, and created cultural blueprints that stick. But when the call came offering a confidential shot at owning a piece of an NFL team — no details, no guarantees — this wasn’t a plot twist in a film. This was real life. And it didn’t come with a pitch deck or press release. It came with a non-disclosure agreement and the vaguest of possibilities. “I said, NFL? National Food League?” Packer joked. “Because I know the NFL doesn’t just let people in.” The terms? Mysterious. The team? Unknown. The risk? High. But Packer signed the NDA anyway. That moment — unflashy, uncertain, but undeniably bold — set off a chain of events that would lead him not just into the NFL ownership circle but into a growing movement to rewrite what power and equity look like in professional sports. Fast...
Black wealth, especially at the billionaire level, remains a statistical anomaly in global finance. But in 2025, that narrative continues to shift — if only incrementally. According to Forbes, out of 3,028 billionaires worldwide, only 23 are Black, representing less than 1% of the list. Despite this underrepresentation, these 23 individuals collectively hold an impressive $96.2 billion in wealth. The figures tell one story. The names behind them tell another story — one of legacy, innovation, cultural power, and long-game strategy. This year, two notable newcomers joined the global roster of Black billionaires: Sheila Johnson, the media and hospitality powerhouse, and Herriot Tabuteau, a biotech founder with a focus on brain health. Both represent not only financial achievement but industry-specific influence in spaces where Black leadership is often overlooked or underestimated. Who’s New To The 2025 Black Billionaires List? Sheila Johnson, widely known as the co-founder of Black...
Cost of Doing Business (CODB), the holding company co-founded by Topicals CEO Olamide Olowe and President Sochi Mbadugha, has acquired premium haircare brand Bread Beauty Supply. According to a news release, the acquisition is CODB’s first step in building brands that connect culture, community, and commerce — especially as many companies scale back their diversity, equity, and inclusion (DEI) efforts . “At a time when DEI commitments are being rolled back, it’s critical that Black-owned businesses not only survive — we have to win,” Olowe said. “Maeva Heim, BREAD’s Founder, is one of the most talented creatives in the space and has led BREAD to have a major impact in the hair care industry, and with CODB’s resources and expertise, we’re ensuring that it continues to grow while remaining deeply rooted in its mission and creative ethos.” Photo Credit: Gold Owolabi With Bread now under CODB, the brand is set for growth while preserving its commitment to textured hair care. The...
Industry leaders Nancy Twine and James D. White share invaluable insights to help you accelerate your career. Both were featured as speakers at AFROTECH™’s Board Readiness Summit, which was held virtually from 10 a.m. ET to noon ET on March 25, 2025. The event offered keen insights on securing a board seat. Twine’s panel was moderated by Avary Bradford, founder and consultant at The Hive Consulting Co. White’s panel was moderated by Salah Goss, Mastercard’s head of social impact for North America at the Mastercard Center for Inclusive Growth. Twine’s Panel Insights Twine and White reflected on their paths to securing their first board positions. Twine, who currently serves on the boards of Room to Grow and Cosmetic Executive Women, spoke first, detailing her transition to Vera Bradley, where she served from June 2021 to June 2023, according to LinkedIn. This opportunity came nearly eight years after she founded Briogeo Hair Care—a clean, natural hair care brand designed for all hair...
Companies are increasingly blending storytelling, commerce, and technology in today’s rapidly evolving media landscape. One such company is pgLang, the multidisciplinary agency founded in 2020 by Kendrick Lamar and Dave Free. While it has often been described as a creative agency, pgLang operates across multiple industries and platforms — from music and film to brand partnerships and live events — positioning itself as a hybrid model within the broader creative economy. Based on a previous AFROTECH™ report, pgLang describes itself as a “multilingual” company, referencing its spoken language component and ability to communicate across forms: music, television, film, books, podcasts, and visual media. The company’s creative outputs reflect this flexibility, leveraging cross-platform strategies to distribute content that resists traditional industry categorization. This approach earned the company recognition from Fast Company, which named pgLang one of the World’s 50 Most Innovative...
When the New England Patriots inked Stefon Diggs to a four-year, $69 million deal, $25 million of it guaranteed, it didn’t just make headlines; it marked a directional shift. A franchise long defined by systematic precision and conservative spending is finally reaching a new identity: one shaped around adaptability, controlled risk, and cultural recalibration. Betting On Diggs Production In A Post-Prime Window Diggs is 31 years old, and he’s coming off a torn ACL that sidelined him in Week 8 of the 2024 season. And yet, his numbers from those eight games with the Houston Texans weren’t symbolic—they were substantial. According to ESPN, he tallied 47 receptions for 496 yards and three touchdowns, ranking seventh in total receptions at the time and averaging 62.0 yards per game. C.J. Stroud posted a 104 passer rating and a 73% completion rate when targeting him, evidence of Diggs’ continued ability to elevate a quarterback’s efficiency. Even if the explosiveness has dulled slightly,...