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LVMH Sells Streetwear Brand Off-White, Founded By The Late Virgil Abloh In 2012, To Bluestar Alliance

Louis Vuitton Moët Hennessy (LVMH) has sold Off-White LLC to brand management company Bluestar Alliance, marking a significant transition for the luxury fashion brand Virgil Abloh founded in 2012. Women’s Wear Daily reported that while the financial terms of the deal remain undisclosed, Bluestar CEO Joey Gabbay emphasized the company’s commitment to honoring Abloh’s legacy, fostering innovation, and embracing diversity. “Virgil was a creative pioneer who had a profound impact on the global fashion industry and creative community,” said Gabbay. “Acquiring Off-White represents a unique opportunity for Bluestar Alliance to honor and build upon the enduring legacy of Virgil Abloh.” Originally called “PYREX VISION” in 2012, Off-White — Abloh’s first official fashion venture — launched in 2013 and quickly became known for its unique blend of influences and signature designs. The brand was shortlisted for the LVMH Prize in 2015. Abloh died of cancer at the age of 41 in 2021. When the deal...

Oct 1, 2024

How Will.i.am Became Part Of Beats Electronics’ Origin Story And Reportedly Made A Fortune

Will.i.am recognizes the power of culture. It’s why he featured the Beats headphones in The Black Eyed Peas’ “Boom Boom Pow” music video 14 years ago. The video has amassed over 462 million views (at the time of this writing).

Aug 7, 2023