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Phoenix Suns star Chris Paul is one of the newest faces to join digital media startup Greenfly’s latest funding round, and the perks come with some new titles. TechCrunch reports that the NBA All-Star’s investment will have him serve as a strategic investor and partner in the company through its $8.4 million strategic growth round. Existing investors in the round include Go4it Capital, Elysian Park Ventures, Alpha Edison and Iconica Partners, as well as others like Verance Capital, Higher Ground Labs, DD Venture Capital, SW19 Ventures, LinkinFirm and Allievo Capital. Greenfly’s new funding round puts the company at over $23 million raised since it was first founded by former Major League Baseball (MLB) All-Star Shawn Green and his cousin Daniel Kirschner — who previously served in senior roles at the U.S. Department of Justice, the Federal Communications Commission and Activision Blizzard. Greenfly is a company that considers itself a “leader in digital media monetization,”...
Chris Paul means business when it comes to supporting companies that help in strengthening the Black community — just take a look at his investment portfolio. In August 2021, the NBA star invested in the plant-based protein shake and smoothie company Koia to create access to healthier eating for the underserved, as previously reported by AfroTech. In the same month, Paul participated in a $3 million seed round for Misha’s Kind Foods, a Black-owned vegan cheese brand. Now, he has added another Black-owned brand to his investments. Paul has joined La Fête Wine Company as an equity partner, according to a press release. Being a businessman that’s all about inclusivity, he and the brand’s missions perfectly align. “Not only is Chris an incredible athlete and businessman, but he’s also a wine enthusiast who is vocal and passionate about representation & inclusivity in the wine industry,” said Donae Burston, Founder & CEO of La Fête Wine Company. “He is a natural fit for our team, and we...
Forest Whitaker and Dr. Dambisa Moyo recently joined National Basketball Association (NBA) Africa as strategic investors. The Academy Award-winning actor along with the Zambian global economist and best-selling author has joined forces to help boost economic growth across the African continent through the league’s expansion, the NBA revealed.
If you’re waiting for Jay-Z to slow down when it comes to his money moves, you’ll probably be waiting a long time. According to a press release, his latest business venture is with Phoenix Suns’ Chris Paul as the two businessmen have helped raise a $3 million investment round for Misha’s Kind Foods — a vegan cheese brand. The seed funding round included participation from Jay-Z’s Marcy Venture Partners (MVP) firm, Paul and branding firm Lisa Shamus & Partners. “The mission of Misha’s directly aligns with our values,” said MVP Co-founder Jay Brown in a press release. “When we first discovered Misha’s we found some immediate synergies. We embrace companies that value sustainability, empowerment, inclusivity, accessibility, convenience, health and wellness, and personal expression.” Plant-based investments is far from new territory for both Jay-Z and Paul. According to VegNews, Jay-Z helped raise $300 million for Impossible Foods and has invested in other vegan brands such as Partake...
Last year at the height of the COVID-19 pandemic, all in-person events were upended in the entertainment industry, leaving many to wonder how things would carry on while people quarantined at home. With the introduction of remote events such as VERZUZ and other digitized programming, many industry-style happenings began to pivot to virtual formats to continue creating quality immersive experiences. A key player in making this happen was none other than BET and its 2020 awards shows. With a virtuous spirit and forward-thinking mentality, the network single-handedly made history and created the new gold standard for awards shows. It all started with the network’s broadcast special, “Saving Our Selves: A BET COVID-19 Relief Effort,” a program designed to help support communities of color hit hardest by COVID-19’s harmful impact. Join us in a celebration of hope – A BET COVID-19 Relief Effort, hosted by Anthony Anderson, Regina Hall, Terrance J and Kelly Rowland. #BETCovidRelief...