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Verizon Communications Inc. met with customer service employees last summer, signaling imminent “restructuring” and “streamlining” measures expected to result in substantial layoffs, as reported by The Verge. With over 6,000 employees present during the call, the impact of these consolidation measures may extend beyond initial estimates. Verizon was slated to reveal details about the restructuring plan last summer, as conveyed in a prerecorded message to employees. However, no public updates have since been released. Workforce Reductions Across Companies The reported layoffs at Verizon align with a broader trend of U.S. companies, including Meta Platforms Inc. and Alphabet Inc., implementing workforce reductions due to a demand downturn attributed to elevated inflation and rising interest rates. In April, Verizon fell short of its first-quarter revenue and free cash flow estimates, citing wireless subscriber losses as inflation-weary Americans postponed device upgrades, and the...
Gaining traction for new e-commerce or web-based startups can involve a growth strategy that ensures an increase in sales, moving products, and attracting new customers. While focused on web views and marketing, as a startup founder you don’t want to neglect conversion optimization. Conversion rate optimization focuses on converting mere traffic into actual paying customers. Here are six pro tips to help you boost your customer conversion rate: 1. Lower the Number of Abandoned Carts One way to gauge your conversion rate is to look into your abandoned cart stats. Heavy views and lack of sales could signal potential customers merely “window shopping.” A study conducted by Statista shows the average e-commerce cart abandonment is nearly 70 percent. To avoid abandoned cart syndrome, try getting rid of hidden fees. We’ve all been there. You get to the checkout page and boom, there’s an additional fee tacked on for shipping or a pesky transaction fee. Hidden fees can be a major turn off...