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Snoop Dogg has his mind on his money, and his money on his NFTs. The Doggfather recently sat down with Kevin Hart for a special called “2021 and Done,” which was a recap of all the messiness and shenanigans of the year, plus ruminations on investments, fads, and opportunities. “I built a whole metaverse called ‘The Sandbox,'” Snoop Dogg said in the video. He then showed a clip of what The Sandbox looked like, which looks exactly like you think it would. Check out a teaser clip featuring “The Sandbox” below. https://www.instagram.com/p/CYUSc2gJROz/ Mr. Broadus then joked that he doesn’t “know sh-t about it,” but that he was “getting this money,” which basically describes all of us in this new media landscape. XR Today, though, has a brief description of how The Sandbox works. “Sandbox uses the SAND utility token for buying and selling across its Metaverse platform and is based on an ERC-20 Ethereum blockchain technology, with a total cap of 3 billion tokens,” reports the outlet....
Voiceover artist L. Michelle McCray’s introduction into the arts began at five-years-old after singing “When You Wish Upon a Star” in a Disney play. Her first official gig, which was in radio, sparked her adolescent years. Tapping into her passion early on set the tone for her future to come. “I had been playing little pranks, imitating, and my mother would read me stories. And, I was so in love with what my mother did that I started imitating her, and then it turned into me imitating people in the news and practicing all these inflections, sounds, and tones,” L. Michelle told AfroTech. L. Michelle’s radio background and theatre, music, and media production pivoted her career as an artist, particularly in voice acting. Now, with over 25 years in the game under her belt, L. Michelle rightfully crowned herself as the “voice acting master.” In 2020, her journey as an artist took a slight halt due to the arrival of COVID-19. The pandemic hit after she moved to Boston to attend Berklee...
On the 50th birthday of West Coast legend Snoop Dogg, the multi-faceted magnate announced that he was part of a new era of record label releases. According to Yahoo, the Doggfather just dropped “Big Subwoofer,” the first single off a new album called “The Algorithm.” He also announced that he was part of a new supergroup that featured Ice Cube, E-40 and Too Short. This move by Snoop Dogg is the first he’s made in his new role as an executive at the Def Jam label. This role, according to the outlet, would allow him to work in a strategic way across both executive and artistic platforms. According to Snoop, his role is “to help the artists and give them love and wisdom and guidance and understanding, teach them some tricks that I learned in the game — to diversify their portfolios to be superstars.” And this is just the latest in intelligent business moves that have made this West Coast legend a multi-millionaire. According to Celebrity Net Worth, Snoop Dogg has an estimated net...
News of rappers venturing into the cannabis industry has been making headlines very frequently as of late, and Drake is one of the latest to join with his new investment. The rapper is now an investor, partner and strategic advisor for Bullrider — a Toronto-based cannabis brand — according to a press release. Drake is joining his music partner in crime Noah “40” Shebib — who co-owns Bullrider — to “play a role in advising and helping with strategy as part of the brands mission to bring an unmatched cannabis experience to the North American market.” “I’ve always viewed 40 as the expert when it comes to cannabis so I’m very excited to invest, partner and contribute to setting a new standard for a premium cannabis experience,” Drake said in a press release. Bullrider is set to offer multiple high-grade strains, merchandise, retail and premium cannabis products. “At the heart of Bullrider is the convergence of street art, hip-hop and limited premium Cannabis product drops,” said CEO...
Rick Ross is the definition of a businessman, and his partnership with fellow entrepreneur James Lindsay, CEO of Rap Snacks, further cements his position in the business world. According to a press release, Rick Ross, Lindsay and Green Globe’s Hempacco will develop and manufacture Hemp Hop Smokables — a line of hemp smokables, rolling paper and functional hemp cannabinoid cigarettes. “I truly believe in the health benefits of Hemp derived products,” said Ross. “Having had my own health scares, and through my healing process, I decided I would develop a line of smokables to help others with the benefits of Hemp cannabinoids. Working with James Lindsay and Hempacco’s team, including Lue, Jorge, and Sandro, has been fantastic. We’ve already started developing the flavors as well as the look and feel of all the products.” Hempacco’s mission is to disrupt tobacco and the line aims to help push it further. “This is not my first consumer product. I launched Rap Snacks 27 years ago with the...
Snoop Dogg has built a history of being instrumental in the cannabis industry, and his latest investment helped in doubling the value of a cannabis startup. Bloomberg reports that Snoop’s venture capital (VC) firm, Casa Verde Capital participated in a Series D funding round of $350 million for Dutchie — a technology platform for cannabis dispensaries. The tech firm’s valuation is now $3.75 billion. The round was led by D1 Capital Partners and other participants included Tiger Global, DFJ Growth, Dragoneer, Gron Ventures and Thrive Capital, according to Bloomberg. The new funding comes in seven months after Dutchie raised $200 million, which brought their value to $1.7 billion. Now the tech platform’s value has doubled in less than a year. As previously reported by AfroTech, Casa Verde Capital has served as a leading VC firm in providing cannabis startups with funding. The VC firm has an extensive portfolio, and Dutchie is one of its prized investments. Its backed Dutchie since 2018...
Emory University is taking things to the next level with the first student-run venture capital (VC) fund. The Peachtree Minority Venture Fund (PMVF) was launched at The Roberto C. Goizueta Center for Entrepreneurship and Innovation at Emory University’s Goizueta Business School (GBS) to support Black, LatinX, and Native American entrepreneurs. This is the first VC fund to have a focus that is strictly dedicated to underrepresented minority founders and will be funded by the Goizueta Business School endowment. Currently, the fund has $1 million in assets that are currently under management, and students are responsible for souring companies, conducting due diligence and making investment recommendations to the Peachtree Investment Committee. The committee — made up of GBS faculty, staff and alumni — utilizes an “evergreen” structure, which means that they recycle all proceeds to be used for reinvestment. “Peachtree Minority Venture Fund will invest in companies that have at least one...
The topic of Hip-Hop and money have always gone hand in hand. Initially, rappers were seen as financially irresponsible and victims of shady record deals that often left them in a sea of debt. However, in the past decade or so more and more artists have assailed to financial freedom by venturing into fintech. Snoop Dogg is one of the latest rappers benefiting from making successful investments. According to Crunchbase, the 49-year-old LA native has investments in both of today’s most valuable startups, Klarna and Robinhood, and did so at a price way lower than its current valuation. Klarna, a financial risk management company, is Europe’s most successful startup allowing users to make break up payments with no interest. And Robinhood is a free trading platform with a growing membership rate and a near $40 billion IPO. Snoop Dogg’s investment portfolio dates back to as early as 2010, according to Crunchbase. In 2014, he was a part of a Series B for Reddit which is now valued at $6...
Snoop Dogg’s investment fund, Casa Verde Capital, has closed on $100 million for its second investment fund, reports TechCrunch. Following a decline in the cannabis industry last year, the market has bounced back, making way for funds like Dogg’s (born Calvin Broadus) to expand and help scale cannabis-related businesses. “Sitting here today, four-plus months into COVID, cannabis has really proved itself to be a non-cyclical industry. Cannabis has been deemed an essential business everywhere across the U.S. We had record sales in March, April and May, and the trend has continued,” Casa Verde Capital managing director, Karan Wadhera told TechCrunch in July. “And now that we are getting into an environment where governments are going to be looking for additional sources of tax revenue, the potential urgency around cannabis legalization is going to be there, which is going to be massively positive for the industry.” Casa Verde’s portfolio is now worth at least $200 million, and its...
Cannabis startups are having a tough time raising funds due to ambiguous state laws and conflicting federal laws. Although there are 11 states and the District of Colombia that have legalized recreational marijuana use, it is still illegal — according to federal law — to possess or sell marijuana. As a result, big banks and investors are skeptical of investing in cannabis startups but not Snoop Dogg, who isn’t new to the world of venture capital (VC). The rapper’s venture capital firm, Casa Verde Capital, stepped in to lead the charge of providing marijuana startups with access to funds. GreenMarket reports that Casa Verde led a $7 million funding round for Bespoke Financial, an investment firm created to provide startup founders with business loans that they otherwise would not be privy to because of investor’s skepticism of the cannabis market. In a Penta interview , Casa Verde’s partner — Karan Wadhera — explained that Snoop approached him in 2014. He encouraged him to become...