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If there’s one thing Beyoncé knows how to do, it’s get — and keep — people talking. And in the case of her most recent, controversial Tiffany & Co. post, that talking was worth more than $2 million in media impact. That’s according to Footwear News, who shared recent data from LaunchMetrics confirming these numbers. The outlet reports that ever since Mr. and Mrs. Carter (aka Beyoncé and Jay-Z) were announced as Tiffany & Co.’s newest brand ambassadors, they have created more than $10 million in total media impact value (MIV). One Instagram post from the “Single Ladies” singer is actually worth $2 million in total media impact value (MIV) alone , according to the same metric. View this post on Instagram A post shared by Beyoncé (@beyonce) The metric is calculated based on the value of the marketing strategies across a range of formats, including print, digital and social media. For purposes of comparison, Tiffany & Co.’s announcement about the Hip-Hop power couple’s brand...
This founder turned his acne woes into dough! Kri Peck has always been one to stand out and go against the norm. Whether it’s through his work as a publicist or an advocate within the LGBTQIA+ community, he isn’t afraid to use his platform and voice to prompt change. Now, he’s changing the skincare game ! KRI SKIN was launched to help others with their skincare journey. The publicist, actor, and now entrepreneur has made the decision to use a solution that worked for him to help eradicate acne , hyperpigmentation, and acne scars. View this post on Instagram A post shared by @kriskinllc After struggling with horrible cystic acne for over 10 years and coming up short on finding products that worked, Kri took matters into his own hands. “I basically tried everything on the market, everything over the counter and everything prescribed to me by dermatologists and nothing works,” said Kri in an official interview with AfroTech. “And so I was like I’ve got to figure out a way to...
Naomi Osaka wants skincare for all shades of melanin! According to Face2Face Africa, the tennis superstar is marking her territory in the skincare industry with a new line, KINLÒ, specifically made with our beautiful skin hues in mind. Like many others blessed with melanin, Osaka has found it difficult to find products that work for her skin. It was this that led her to launch not only a skincare line that gets the job done but one that is easy on the pockets for consumers as well. For years, there’s been a stigma that Black people don’t have to worry about protecting their skin. Thankfully, that’s a thing of the past and Osaka is taking everyone with her to a healthier skin regimen. She even admits that it wasn’t until recently that she even learned how to properly wear sunscreen. “What drew me towards this project is having memories of being a kid and not knowing how to protect my skin,” said Osaka in an interview with Business of Fashion. “I only started wearing sunscreen...
Dr. Solange Ashby holds a Ph.D. in Egyptology with a specialization in ancient Egyptian language and Nubian religion from the University of Chicago. Now, this Barnard professor wants to share her findings of the divine feminine with a larger audience, using Beyoncé’s “Black Is King” as a soundtrack. The Harvard Museum of the Ancient East will present “Black Is Queen: The Divine Feminine in Kush,” on March 25, 2021, at 6:00 p.m. ET. It will be presented virtually, via a Zoom meeting, and pre-registration is required. However, this isn’t just your ordinary scholarly presentation. Rather, according to the lecture’s official website, “Black Is King” — the modern classic visual album by Beyoncé — will be “interwoven into this presentation on Kushite queens to emphasize the power and centrality of the African queen mother in her royal family and kingdom.” Beyoncé has long served as an inspiration for both rising young entrepreneurs and older people alike — but this is the first time that...