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Saweetie To Teach A USC Course Where Students Can Tap In To The Power Of Branding & Marketing

It’s no question that if it’s one thing that Saweetie is going to do, she’s going to chase a bag. As previously reported by AfroTech, the certified hustler has consistently been on her grind racking up deals including her partnership with McDonald’s — making her the company’s first Black female musician to have a celebrity menu collaboration. Now, the booked and busy entrepreneur wants to help Gen Z build its own business acumen. On Dec. 10, Saweetie confirmed that she will be teaching a class at the University of Southern California (USC), her alma mater, iHeart Radio reports.

Dec 14, 2021

Karen Civil & Ming Lee Take Branding to the Next Level as the Masterminds and Hosts of the 'Girl, I Guess' Podcast

What happens when you put two serial entrepreneurs who are also best friends on a network owned by Joe Budden? You get the “Girl, I Guess” podcast. Snob Life owner Ming Lee and LiveCivil.com founder Karen Civil have come together as besties and colleagues to bring conversations for Black women, by Black women to the culture. With their premiere episode, “Pull Up A Seat. You’re invited,” the co-hosts break the barrier between themselves and the audience to have candid discussion about life, love, business and basically everything in the interim. Since its premiere on Jan. 21, 2021, the podcast has amassed over 80,000 listens on Apple, over 60,000 views on Youtube, and earned itself a spot on the Apple Podcast “New and Newsworthy” trending list. “It was necessary that we be able to express ourselves outside of what they see in beauty, music and entertainment,” Ming Lee told AfroTech about the timeliness and importance of “Girl, I Guess.” “It was important for us to show real...

Feb 4, 2021

GoFundMe Is Rebranding Its Nonprofit Arm To Enable Broader Charitable Giving

GoFundMe just rebranded its nonprofit platform to fund a broader variety of causes. The Direct Impact Fund, will now be called Gofundme.org. The platform was originally created in 2016 and gained notoriety after assisting Hurricane Harvey victims. The nonprofit arm is helping users get tax deductions for their donation to verified fundraisers that cover a range of causes including environment, mental health, animals, veterans and K-12 classrooms. “Together with GoFundMe, we are expanding the benefits of social fundraising and continuing to support some of the most impactful needs within our community with tax-deductible donations,” CEO of GoFundMe.org Yoshi Inoue told TechCrunch. GoFundMe and GoFundMe.org are two separate entities. They operate with a different board of directors, CEOs and CFOs. Throughout the years, GoFundMe has helped thousands of people offset medical expenses, tuition costs, funerals and more. Individuals have used the platform as a safety net for large...

Apr 12, 2019

With The Creator Economy Expected To Reach A $500B Valuation By 2027, Here Are Tips On How To Become A Well-Paid Creative

Here are some tips to consider to become a well-paid creative. The creator economy is projected to reach $500 billion by 2027, according to Sprout Social. If you are a creator, you don’t want to miss out on your piece of the pie. At NAB Show 2025 (National Association of Broadcasters) held in Las Vegas, NV, Rhea Allen, president and CEO of Peppershock Media, moderated a discussion that offers real-world strategies that can be applied by creators to increase your value and income. Niche Down And Specialize While it is OK to be a jack of all trades, it will be a better bet to narrow your focus on mastering one niche and to establish trust among an audience that will gravitate towards you for a particular subject matter. This can also be helpful as more companies seek expert commentary. “Companies tend to hire experts, and they’re more willing to pay for the expert,” Allen explained. “And so if you position yourself as the go-to person for a specific skill or industry, you naturally...

Apr 18, 2025

Strategic Partnership Forms Between AFROTECH™ And The Gathering Spot To Ensure The Next Generation Of Executive Leaders Thrive

A strategic partnership has formed to empower Black leaders. AFROTECH™ and The Gathering Spot (TGS) will be teaming up to scale AFROTECH™ Insider, a membership program designed to place participants on a track of excellence in tech and business through exclusive conversations and meetups, such as fireside chats, panel discussions, cocktail hours, and personal branding privileges, including priority for speaking events such as the annual AFROTECH™ Conference and PR opportunities. By teaming up with The Gathering Spot — a private-membership club bridging the gap between community and culture — AFROTECH™ will be able to provide greater resources, relationship building, and platforms to scale organizations for the membership community, which consists of Black executives, founders, and visionaries. “The Insider program was built for the modern executive who isn’t just leading teams — they’re shaping industries,” said Morgan DeBaun, founder and CEO of Blavity Inc. “Our partnership with...

Apr 16, 2025

Everything You Need To Know About The 2025 Starbucks Dress Code

After years of letting baristas bring their full selves to work — tattoos, flannels, colored hair, and all — Starbucks is reining things back in. Starting May 12, the coffee giant is introducing a new, streamlined look that puts the brand’s most iconic symbol — the green apron — back at center stage. The 2025 Starbucks dress code will require employees to wear solid black tops (collared, button-up, or crewneck) paired with bottoms in black, khaki, or blue denim. This shift is being framed as a branding move, part of Starbucks’ ongoing effort to create a familiar and consistent vibe in stores across North America. Each employee, known internally as a “partner,” will also receive two company-branded T-shirts at no cost, including options designed by partner networks. Why The 2025 Starbucks Dress Code Signals More Than Just A Wardrobe Change At first glance, it might look like a simple update to the dress code. But the new dress code is actually doing a lot of heavy lifting. It’s a...

Apr 15, 2025

ChatGPT's Latest Image Generation Model Has Flooded Social Media, And Garnered Controversial Reactions

By now you’re surely aware of generative AI software , since the newly-developed tech has become the hottest craze on the internet in recent years. One of the leading services in this niche, OpenAI’s ChatGPT , has been utilized by millions to create stylized images, videos and text from brief descriptive prompts. Though this technology is quite impressive, it has drawn heavy criticism from those who share concerns about AI’s impact on the environment , its effect on artists and the frequently incorrect information it delivers as fact. Now, OpenAI has released the latest model for their GPT software, titled GPT-4o. The 4o iteration allows GPT users to generate uncanny recreations of specific art styles, including those in the image of a Studio Ghibli film. As you can imagine, this new OS has wrought tons of use from curious users all over the world, and drawn criticism from fans of the Ghibli franchise. If you’re at all active on social media, you’ve no doubt encountered a sudden...

Apr 7, 2025

Hooters Files For Chapter 11 Bankruptcy, Here's What's Happening

The restaurant industry remains in a state of constant uncertainty, and Hooters of America is the latest brand to find itself under scrutiny. According to CNN, the fast-casual restaurant filed for Chapter 11 bankruptcy in a Texas court, formally beginning a 90 to 120-day restructuring process aimed at preserving the brand while retooling its financial foundation. Despite widespread speculation about Hooters’ restaurants closing, the chain clarified that it has no plans to disappear from the casual dining scene. Instead, it’s reorganizing and transferring ownership of over 100 company-owned restaurants to two major franchise groups, one of which includes the brand’s founders. This strategic pivot comes amid a string of high-profile restaurant sector bankruptcies, including Red Lobster and BurgerFi, as businesses grapple with elevated food costs, labor shortages, and shifting consumer behavior. Hooters’ current trajectory reflects economic pressures and deeper, more cultural...

Apr 1, 2025

Award-Winning Producer Swizz Beatz Uses His Net Worth To Support Black Artists

Swizz Beatz is one of the most influential producers and entrepreneurs in the music industry, known for crafting chart-topping hits while expanding his business empire beyond music. His career spans decades, from producing for top artists like Jay-Z and DMX to co-owning major brands and making strategic investments in art and real estate. With multiple revenue streams, Swizz Beatz has built substantial wealth, but how much is he actually worth today? Let’s explore his music career, business ventures, and financial success before revealing Swizz Beatz’s net worth in 2025. Swizz Beatz’s Rise in the Music Industry Born Kasseem Dean in The Bronx, Swizz Beatz entered the music industry as a teenager in the late 1990s. His uncles founded Ruff Ryders Entertainment, and through their connections, he started producing tracks for DMX, Eve, and The LOX. His breakout came with DMX’s 1998 hit “Ruff Ryders’ Anthem,” which became a defining moment in hip-hop. As a producer, Swizz Beatz developed a...

Mar 20, 2025

Retirement Hasn't Stopped Bo Jackson's Net Worth From Growing

Bo Jackson remains one of the most legendary multi-sport athletes of all time, having excelled in both professional baseball and football. His unparalleled athleticism and dominance in two major sports made him a household name in the late 1980s and early 1990s. However, an injury ended his football career prematurely, forcing him to pivot toward business and other ventures. Unlike many former athletes who struggle financially after retirement, Jackson leveraged his brand and earnings into long-term financial success. With multiple revenue streams, including endorsements, real estate investments, and business ventures, he has maintained a strong financial standing. But how much is he worth today? Let’s explore his career earnings, business endeavors, and financial growth before revealing Bo Jackson’s net worth in 2025. Bo Jackson’s Athletic Career And Earnings Bo Jackson’s career began at Auburn University, where he won the Heisman Trophy in 1985, solidifying himself as one of the...

Mar 17, 2025

DK Metcalf's 2025 NFL Contract Extension Means He's One Of The Highest-Paid Wide Receivers In The League

From breaking records on the field to securing lucrative endorsements, DK Metcalf has established himself as a wide receiver to watch in the NFL. Since being drafted by the Seattle Seahawks in 2019, he has quickly risen to elite status, becoming one of the league’s most dominant offensive weapons. Known for his rare combination of size, speed and athleticism, Metcalf has delivered performances that showcase his stamina and strength, cementing his reputation as a game-changing playmaker. Off the field, the 27-year-old has successfully transformed his football stardom into financial success . His endorsements include partnerships with major companies such as Nike, Gatorade and Beats by Dre, further boosting his income and public profile. Additionally, he has ventured into business, capitalizing on opportunities in industries ranging from fitness to fashion. With a keen eye for branding and entrepreneurship, he has positioned himself as more than just an athlete – he’s a savvy...

Mar 14, 2025

How to Describe Owning a Small Business On a Resume

Owning a small business is an achievement that demonstrates initiative, leadership, and problem-solving—skills that employers highly value. However, many entrepreneurs struggle with how to present their business experience on a resume when transitioning back to a traditional job. Some worry that hiring managers won’t see small business ownership as relevant, while others fear their resume won’t align with corporate job descriptions. The key is to position your business experience strategically by showcasing transferable skills, aligning responsibilities with the job you’re applying for, and addressing potential employer concerns. When done correctly, it can set you apart as a candidate who is resourceful, adaptable, and capable of taking ownership of major responsibilities. Why Listing Business Ownership On A Resume Matters Many jobseekers hesitate to include their small business experience on a resume, but leaving it off can be a mistake. Running a business requires skills that...

Mar 13, 2025

Corporate Executive Justin Grant Wants To See Black Executives Sponsor More Black Talent Amid DEI Pushbacks

Corporate Executive Justin Grant wants to see more Black executives sponsor people within their community. Sponsorship allows an individual in a higher position than you to advocate for you in rooms with the goal of helping your career reach new heights, unlike mentorship , which typically is intended for skill building and obtaining more knowledge. “You want your boss’s peers in other departments to know who you are and to be in your network and to be folks that will, when your name comes up, when they’re deciding who to promote or who to give the bigger bonus to. ‘Yeah, I know that person. I vouch for them.’ So I think that’s the distinction,” Grant said on the “Black Tech Green Money” podcast hosted by AFROTECH™ Brand Manager Will Lucas. Grant credits three white individuals for serving as executive sponsors throughout his career and speaks to an alarming trend that he witnessed that has prompted a call to action. He notes that Black executives have been less inclined to open...

Mar 12, 2025

Issa Rae Believes 'Diversity Needs A Better Publicist' And That 'Anti-DEI' Rhetoric Is The Result Of 'A Big Misunderstanding And A Fear'

Issa Rae is applauding those who are upholding DEI efforts. During SXSW 2025 in Austin, TX, the actress, producer, and newest part-owner of San Diego FC participated in a keynote conversation where she shared her thoughts on the evolving diversity, equity, and inclusion (DEI) landscape, according to The Hollywood Reporter. A racial awakening occurred in 2020 following the death of George Floyd due to police brutality. This led to an influx of support and a record-breaking $4.3 billion in venture capital and corporate investments towards Black-owned businesses, per ABC News, as well as a 55% increase in DEI roles created, notes NBC News. As time has gone on, many of these bold commitments around DEI have faded out. This has only worsened due to pressures from conservative groups challenging such efforts in litigation, with some success. Legal wins for the right have included the dismantling of Fearless Fund’s Strivers Grant program, which awarded Black woman-owned businesses, and the...

Mar 12, 2025