Michael Jordan And His Son Jeffrey Jordan's HEIR Platform Launches Debut NFT Collection
Photo Credit: Robyn Beck / Heir
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Michael Jordan And His Son Jeffrey Jordan's HEIR Platform Launches Debut NFT Collection

Michael Jordan is taking over the Metaverse.

In December of 2021, AfroTech reported that the basketball legend and his son Jeffrey Jordan joined forces to launch HEIR Inc., a Solana-based platform that connects fans to some of their favorite athletes. Now, the platform has dropped a debut collection of non-fungible tokens (NFTs) titled “6 Rings” reflecting Michael’s historic career in the NBA with the Chicago Bulls, HYPEBEAST reports.

According to the outlet, HEIR planned to sell 10,010 NFTs initially. However, supply was reduced by half due to the trajectory of sales. The NFTs could be purchased for Michael Jordan’s magic number 2.3 SOL ($221), according to the website. For those hoping to secure the NFT, although it is no longer offered directly through HEIR, secondary exchanges are an alternative.

Those who tapped into HEIR’s NFT drop obtained the title “founding fans,” unlocking future gems such as exclusive content, merchandise, and limited communities called “Huddles.”

“We’ll be exploring many ways to thoughtfully bring fans into the community, while always ensuring we are honoring our founding fans in a unique way,” said Jeffrey, according to Decrypt.

High School Stars And NBA Legends May Be On HEIR

HEIR will have more in store for fans over the next couple of months with plans to reveal which athletes will be featured on the platform. NBA legends, active players, and high school stars will join the HEIR Discord, according to Decrypt.

“The entire team at HEIR is incredibly excited about the potential NFTs and Web3 have in connecting fans and athletes,” Jeffrey said, according to Decrypt. “We believe the next generation of consumer entertainment experiences will be built on Web3.”

He added: “We aim to redefine the perspective and functionality of digital culture, while creating benefits for original culture creators and those who consume it early.”