Giannis Antetokounmpo is keeping it all in the family.
According to BizTimes, the NBA superstar has formed a new parent company to put his family’s business lessons to the test.
Ante, Inc. includes a global portfolio of businesses, brand holdings, investment assets, and organizations for social impact.
“I have had success on the court, and I continue to work harder every day to get better, but I understand it is important to build success off the court as well,” Giannis wrote in a post shared on Twitter. “Ant, Inc. is just the beginning. My family is building a business that we can be proud of,” said Giannis in a post shared via Twitter. “I have had the privilege of learning from professionals who understand what it means to build success off the court, and it’s time me and my family begin to build that.”
I have had success on the court, and I continue to work harder every day to get better, but I understand it is important to build success off the court as well. Ante, Inc. is just the beginning. My Family is building a business that we can be proud of. I have had the privilege of…
— Giannis Antetokounmpo (@Giannis_An34) June 2, 2023
The Antetokounmpo brothers, Thanasis, Kostas, and Alex, who are also all professional basketball players will serve as board members and co-founders of Ante, Inc. alongside Giannis, who is the chairman of the board.
“We are extremely grateful for all of the opportunities that we have,” said Thanasis in a statement. “All of my brothers continue to work hard both on and off the court, and I feel this is the right moment in our lives to launch Ante, Inc.”
No stranger to the business, the Antetokounmpo family has already made investments across various sports franchises, which include the Nashville SC Major League Soccer team as well as the Milwaukee Brewers.
“As the family never stops learning and growing on the court, they also have the same ambitions to grow off the court,” the release reads, according to BizTimes.