Andy Muir will be sporting a new hat as Skims’ new chief financial officer.
Women’s Wear Daily reports the former vice president and chief financial officer of the Jordan Brand will lead inclusivity efforts and spearhead Skims’ growth and financial agendas, as it plans to expand globally.
Muir’s presence is timely, as the swimwear and innerwear company, created by Kim Kardashian and Jens Grede, is set to reach new markets, launch new categories, and open brick-and-mortar Skims stores. The advancements will be supported by a Series B funding round in January totaling $240 million.
“As Skims expands globally, it’s important to me that we partner with people who resonate with international audiences,” Kardashian said, according to WWD. “As a young brand that’s still growing, we are focused on aligning ourselves with those who represent our brand mission and ethos, while having global influence.”
Muir will bring forward an arsenal of skills strengthened by her time working at Nike’s Diversity, Equity, & Inclusion (DEI) Task Force, serving on Nike’s finance DEI steering committee, and as a senior finance director at PepsiCo’s Frito-Lay division, among others.
“I am thrilled that Andy has joined Skims,” Grede said, according to WWD. “Not only does she bring a wealth of experience with her from Jordan and Nike, but she has been a champion for diversity and inclusion initiatives throughout her career. Andy truly represents the core values of Skims.”
As her work has been rooted in ensuring inclusivity is infiltrated throughout her areas of influence, working at Skims will allow Muir to empower women from all walks of life.
“Skims truly is for everyone,” Muir said, according to WWD. “It has the power to connect with women of all ages, sizes and backgrounds. It’s inspiring to be a part of a brand where inclusivity and accessibility are the heart of the business.”