Ciara & Russell Wilson Release New Book Titled 'Why Not You?' To Empower Kids To Dream Big
Photo Credit: Rodin Eckenroth
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Ciara & Russell Wilson Release New Book Titled 'Why Not You?' To Empower Kids To Dream Big

Ciara and Russell Wilson are the perfect depictions of what it looks like to create an empire for your household. The power couple has successfully conquered a plethora of ventures ranging from their own fragrance line, R&C The Fragrance Duo, to opening up a clothing company, The House of LR&C.

Building with one another through their shared serial entrepreneurship, the duo also makes it their duty to take time to support others with their Why Not You Foundation — a non-profit that aims to fight poverty, increase access to education, and empower youth. AfroTech previously shared that Ciara and Russell invested $1.75 million in funding to rebrand a Seattle charter school, as well as more recently, donated over $35,000 to Seattle students.

With the mission to further pour love into families, the Wilsons have released their new children’s book, “Why Not You?” — a title tied with their foundation — according to NBC.

The book is inspired by the couple’s own upbringing of learning to have a bright outlook on their lives. Now, they want children worldwide to tap into the same positivity.

In an interview with NBC, Russell shared: “We’ve been so excited to do this for so many reasons. Our parents used to say to us, ‘Why not you?’ It was a driving force question that my dad always used to ask me all the time…I think that’s the conscious, but also [the] subconscious question that we all have to ask ourselves no matter how old or young we are.”

Representation Matters

The book’s illustrations include a diverse range of shades and hair textures, which Ciara describes as “so important” to include.

“Our goal is to empower every child to have a ‘Why Not You?’ attitude and we want for every child to look at this book and see themselves in it,” she shared. “On the front [of the book] you see a mini Russ and a mini Ci. And our kids can look at this book and see themselves. Every kid should be able to dream big and if you have a ‘Why Not You?’ attitude, the sky’s the limit.”