The Chicago Sky team are already reaping the benefits of Angel Reese’s arrival. As AFROTECH™ previously told you, Reese, a current Louisiana State University (LSU) student, was drafted to the WNBA as the 7th draft pick in the first of three rounds on April 15, 2024, at the Brooklyn Academy of Music in New York, NY. She will be joined on the team by recent National Championship winner Kamilla Cardoso from South Carolina. “It’s a great moment. I’m super excited to go into the W,” Reese, 21, said in reflection during an interview on the “Today” show. “This has always been a dream for me and a dream come true. And then with amazing girls, only 15 girls get to be selected to come to New York and have this experience. And as a little girl, being able to put the dress on and actually go up there and hear a name called was amazing. So I’m just happy to be here and enjoy the moment.” Reese’s entry into the league is already being met with excitement. Within days of being drafted, the team’s...

Skims continues to take the correct steps in the business world.

The worlds of basketball and hair care are colliding in a historic partnership. What’s more, a Black woman founder and CEO is at the helm of it!

A’ja Wilson is making women in sports proud with her latest historic moment. The Las Vegas Aces superstar has inked a multi-year contract with Ruffles — marking her as the first-ever female athlete to sign with the company — according to a press release. View this post on Instagram A post shared by A'ja Wilson (@aja22wilson)  

The Women’s National Basketball Association just made a historic move in the metaverse. According to a press release, New York Liberty will be releasing a non-fungible token(NFT) to commemorate the teams opening night at Barclays Center in Brooklyn against Connecticut Sun. The collection will feature 400 NFTs celebrating nail art “through a unique Liberty lens.” What’s more, this will mark the first NFT collection from a WNBA  team. “As we look to be a team on the cutting-edge of technology and fan experiences, launching the league’s first NFT was the natural progression of our business,” said Liberty CEO Keia Clarke, according to a press release. “NFTs are the future of one-of-a-kind collectibles, and this exclusive drop celebrates the intersection of nail art culture and sports through the lens of the New York Liberty.”

Women athletes and sports fans will soon be able to rock new PUMA gear, thanks to celebrity stylist and designer June Ambrose. While leading as the sportswear brand’s creative director for women’s basketball, Ambrose’s first PUMA collection will release on Dec. 1, Business Insider reports. The upcoming collection has 25 pieces, which will feature on-court and off-court footwear and apparel including jackets, leggings, hoodies and bags.   View this post on Instagram   A post shared by PUMA (@puma) “It goes from the court to the curbside,” Ambrose told Business Insider. “I’ve worked with the brand on redefining what it means to be stylish in sport. That’s been my goal, to bring style to sports.” As previously reported by AfroTech, the fashion icon snagged her role at Puma after Hip-Hop mogul Jay-Z introduced her to PUMA’s global director of brand marketing Adam Petrick and CEO Bjørn Gulden to help elevate the brand by intertwining fashion. “The connection between style and sport is...

Following a successful run as a presenting partner of the Women’s National Basketball Association (WNBA), Google is making it official with the National Basketball Association (NBA). Through the partnership, Google presented search trends and analytics across digital and social platforms throughout the WNBA season, playoffs and finals. Now, the search engine giant will be expanding their partnership to officially work alongside the league, Boardroom reports. “Expanding our relationship with Google will enable fans to deepen their engagement with the game and their favorite teams during our landmark 75th Anniversary season and beyond,” says Kerry Tatlock, Senior Vice President, Global Marketing Partnerships and Media of the NBA in a press statement. As a part of the multi-year partnership, Google Pixel will become the official fan phone and first presenting partner of the NBA Playoffs, opening doors for the incorporation into ESPN, TNT and YouTube TV. In addition, the partnership...

Black women are breaking barriers left and right! According to ESPN, Candace Parker will now become the first female basketball player to grace the cover of NBA 2K. The Chicago Sky star will represent the WNBA’s 25th-anniversary special edition NBA 2K22 game set to be released on Sept. 10. “I grew up a video game fanatic, that’s what I did, to the point where my brothers would give me the fake controller when I was younger where I think I was playing and I wasn’t,” said Parker . “All I wanted to do was just be like them. As a kid growing up, you dream of having your own shoe and dream of being in a video game. Those are an athlete as a kid’s dreams. To be able to experience that, I don’t take it lightly.”   View this post on Instagram   A post shared by Candace Parker (@candaceparker) For Parker, the historic move resonates much more now that she’s been in the WNBA for over a decade. “I think when you’re young and experience these types of things, you’re onto the next thing,” she...