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Klarna, the popular pay-in-four app, has announced that rapper A$AP Rocky has joined the company as an investor and CEO for a day. In a press release announcement, it was revealed that the New York rapper, real name Rakim Mayers, will also join the company’s GiveOne sustainability initiative. His participation in this program involves pledging 1 percent of his initial Klarna investment to impactful planet health projects focusing on climate and biodiversity. His chosen project is the Miti Alliance in Kenya and its founder Michael Waiyaki. According to the organization’s official website, the Miti Alliance — which began in 2018 — has a mission to replant indigenous trees in water catchment areas. The organization has had the impact of planting more than 10,000 trees since its inception. “Klarna is a company that looks ahead and challenges the status quo, which makes partnering with them so appealing to me,” said A$AP Rocky in the press release announcement. “I’m excited to begin...
Jun 1, 2021
These celebs aren’t playing any games when it comes to influencing the masses! Last time, it was Nicki Minaj causing a spike in pink Crocs sales — this time it’s Zendaya’s yellow dress. Zendaya has never been one to shy away from stealing the show with fierce red carpet looks. Whether it’s showing up as a warrior woman in fuchsia at the 2020 Critics’ Choice Awards or showing up in Gen-Z Hollywood glamour in a custom Vera Wang gown, the “Malcolm & Marie” star is already a fashion icon in the making. This year marked the 10-year anniversary of Zendaya’s first major Hollywood premiere when she posed for cameras at Justin Beiber’s “Never Say Never” showcase as one of Disney’s biggest stars. In a previous interview with British Vogue , the actor’s stylist Law Roach shared that he has been executing a long-term plan to evolve her image from sweet princess to Gen-Z trailblazer. During the 2021 Oscars, Zendaya’s fluorescent-yellow dress with a cutout across her waist stole the show and now...
May 27, 2021
The topic of Hip-Hop and money have always gone hand in hand. Initially, rappers were seen as financially irresponsible and victims of shady record deals that often left them in a sea of debt. However, in the past decade or so more and more artists have assailed to financial freedom by venturing into fintech. Snoop Dogg is one of the latest rappers benefiting from making successful investments. According to Crunchbase, the 49-year-old LA native has investments in both of today’s most valuable startups, Klarna and Robinhood, and did so at a price way lower than its current valuation. Klarna, a financial risk management company, is Europe’s most successful startup allowing users to make break up payments with no interest. And Robinhood is a free trading platform with a growing membership rate and a near $40 billion IPO. Snoop Dogg’s investment portfolio dates back to as early as 2010, according to Crunchbase. In 2014, he was a part of a Series B for Reddit which is now valued at $6...
Mar 22, 2021
Rap icon, Snoop Dogg is investing in Klarna, a Swedish online payment platform. Klarna is now one of Europe’s largest banks and provides payment solutions for shoppers across 100,000 retailers in 14 countries. The unicorn is valued at more than $2.5 billion. “I’ve been looking for an opportunity to expand my tech investment portfolio to Europe and seeing the way Klarna operates and how they challenge the status quo, I think it’s a match made in heaven,” Snoop Dogg said in a press release. Snoop is set to be the face of the company’s latest “Smoooth Dogg” advertising campaign. “Snoop is not only a rap legend, but also a successful businessman, with a genuine interest in tech, retail and e-commerce,” Klarna CEO Sebastian Siemiatkowski said in a press release. “Teaming up with one of the smooothest persons alive, opens new doors to Klarna as we grow and develop as a company.” The rapper joins other artists like Jay-Z in the world of venture capital. Jay-Z’s firm Arrive targets...
Jan 18, 2019