You can’t place Anifa Mvuemba’s creativity in a box. Back in 2020, the Hanifa founder and fashion designer shook up the fashion world with a virtual 3D show on Instagram for her collection, Pink Label Congo, inspired by her home country of the Congo. From then on, Mvuemba continued to implement her self-taught tech skills into her work, as previously reported by AFROTECH™. Now, Mvuemba has taken her fashion expertise into new territory — the spirits industry. In February 2024, it was announced that she and fellow Hanifa fashion designer Sergio Hudson are partnering with premium bourbon brand Woodford Reserve. During a New York Fashion Week (NYFW) dinner, Mvuemba spoke about previously feeling like she was approached by brands for their own gain and image, per WWD. View this post on Instagram A post shared by Anifa M (@anifam) In an email interview with AFROTECH™, Mvuemba shared , “As a Black designer, navigating the barriers that come with being shortlisted for collaborations merely...
Getting into the tech business is becoming more appealing with every success story we come across. Technology is the future and it will only continue to be that way as it evolves. Common folk with an idea and a dream are taking their unique tech startup ideas and turning them into a profitable business . It can truly happen for anyone willing to put in the work and pursue it with the right amount of determination. However, it is first essential to have a promising idea. Tech startups can operate across various industries, from healthcare and finance to education and entertainment, aiming to disrupt traditional models, improve efficiency, or create entirely new experiences for consumers or businesses. These startups often seek to address a specific problem or need in the market using technology as a fundamental component of their solution. Good tech startup ideas do not need to be something a person is highly knowledgeable about or skilled in; the idea just needs to be original and...
Those seeking funding for their small business have the debt-free option of applying for startup business grants or small business grants. These grants are typically awarded by government entities, private organizations or corporations and, unlike loans , are not expected to be paid back. There are incentives for these companies and organizations to award these grants, as the new businesses could create economic growth or support a certain cause/research topic (like social or environmental) that one of these entities is interested in. These grants are highly competitive and have very specific requirements that must be met before they are awarded. Most likely, applicants will need to prepare by verifying the eligibility criteria, funding amount, application deadlines and any restrictions of a grant that their business aligns with. Also, ensuring the applicant’s business is specific enough to the grant’s requirements is very important . Doing so ensures the applicant has a better...
Even if you’re not a salesperson, the day may come when you need to convince someone — anyone — that they should take a chance on you. This could be a job interview , when you’re jockeying for a promotion, decide to start your own business and are trying to make sales or secure clients, or if you need to lobby for funding . Whatever the goal, you need to give your target audience a persuasive reason why they should give you the job or promotion, shop with you over a competitor, or fund your business instead of another startup. To do this, you need to sell yourself. This can include creating a thorough presentation that outlines the benefits of someone aligning themselves with you. But you need a good elevator pitch to draw them in before you get to that step. What Is An Elevator Pitch? Once upon a time, people literally did chase after executives, corner them in an elevator, and essentially pitch themselves as a viable option. Whether this was to get a job or secure a business deal,...